Derek Burrows Email & Phone Number

Vancouver, Bc, Ca

Vancouver, British Columbia, Canada

Advancing Unity's software position in industrial verticals, driving adoption of Cloud and AI tools.• Led the end-to-end launch of Unity Industry, Unity's fastest-growing SKU to date, from concept and customer research to pricing, packaging, enablement, and the 2022 debut.• Simplified technical complexity by creating messaging frameworks that explained the value behind Unity’s tools for engineers and non-technical audiences• Drove strategy and GTM execution for a portfolio of cutting-edge products, including Unity Cloud (3D data management SaaS), Muse (Generative AI tools), Sentis (embedded ML), and Pixyz (CAD-to-mesh conversion).• Collaborated with Product and Engineering to build industry-specific roadmaps, prioritize features, and translate customer needs into actionable development plans.• Equipped Sales and Customer Success teams with tools, training, and messaging, driving adoption and expanding Unity's reach into new verticals.• Created campaigns that targeted high-growth areas including immersive XR training and automotive HMI, fueling nearly 50% YoY revenue growth for the Unity Editor in Industry.

Vancouver, British Columbia, Canada

Conceptualized and produced 20 episodes of Testing 1, 2, 3 Podcast, showcasing the stories of test engineers behind cutting-edge technologies through interviews with industry experts.

Austin, Texas Area

Working to advance NI's leadership in data acquisition hardware and software. Product Management & Marketing Rookie of the Year 2018.• Created and executed go-to-market (GTM) strategy for data acquisition in 2019 & 2020, connecting product, sales, and marketing to drive growth in key product areas. • Defined the requirements, forecast, packaging, and pricing for new hardware products and software releases alongside product planning and R&D.• Launched multiple hardware and software products, including FieldDAQ hardware and FlexLogger software. • Developed creative messaging and positioning to connect NI’s unique value with the pain points and ambitions of our customers, promoting message uptake across the rest of the organization. • Created sales and partner enablement and training materials, adjusting key product messages for seller experience and target geo/industry.

Austin, Texas Area

• Coached a team of 9 applications engineers in their support roles through on-the-job shadowing • Developed applications engineers for future careers by connecting networks, providing interview resources, and suggesting projects well suited for individual development.• Grew NI’s support KnowledgeBase through direct content contribution as well as gatekeeping.

Austin, Texas

• Prospected high potential leads in key growth areas including the Industrial Internet of Things.• Streamlined the sales process for NI account managers by identifying high-win projects.

Austin, Texas

• Ensured customer success by solving technical problems and understanding customer applications.• Communicated customer needs with NI stakeholders to improve supportability and enable sales.• Taught Customer Education classes at 10+ sites to a wide range of experience levels.

Berlin Area, Germany

Assisted with the development of the Adaptive Peroneal Stimulator, a neuroprosthetic designed to help the gait of stroke victims. • Developed C code and block diagrams to control the voltage profile of a MedTronic muscle stimulator• Isolated the most effective electrode placements to allow for easy contraction of the calf and hamstring muscles• Worked directly with patients in three experiments and reviewed experimental data to validate electrode placements

Montreal, Canada Area

• Designed Excel userforms and functions using customer inputs to output key design parameters.• Debugged the VBA code exporting valve parameters to the CAD software (CREO Parametric), allowing for dynamic linking between CAD models and the Excel userform.• Collaborated with the Velan Applications Engineering team and representatives from Rotork and Auma to design an actuator pricing database.• Developed VB functions and a UI for an actuator/gearbox price and option selector.

Bachelor Of Engineering (B.Eng.), Mechanical Engineering

Bachelor Of Engineering (B.Eng.), Mechanical Engineering

Diploma Of Collegial Studies, Health Sciences

Activities and Societies: Doctors Without Borders, Marianopolis Drama Club, Marianopolis College Debate Team