In the highly competitive world of consumer packaged goods, it is all about product awareness and results. Brands have one shot and one opportunity to make an impression. My priorities are to deliver financial results, elevate the profile of your products with consumers and build strong customer relationships with the largest grocers/retailers in Canada and the United States.For 25 years, I’ve specialized in the CPG industry, working both with and for both major companies (Coca-Cola, Pepsi, Parmalat, Dare Foods and Freybe Gourmet Foods) and retailers such as Loblaw Company, Sobeys Inc. /Safeway, OWF, Federated Coop, Costco and Metro. I’ve watched my industry transform and I’ve adapted with it. Since 2016, I've run my own consulting business connecting clients/manufacturers with a variety of North American retailers.I am committed to working with retailers to create new opportunities for CPG products, enhance brand awareness and develop strategic plans that combine the power of our sales, marketing and operations teams to deliver a strong ROI. As a strong negotiator, I work hard to ensure your brand is delivering a win-win to your customers, that in turn meet the demands from your consumers. Strategic planning, budgeting, merchandising, promotions and logistics are all part of my role. Developing and inspiring top sales talent is what I love to do as a sales leader. As a mentor, manager and coach, I challenge your team to live the values and behaviours of your corporate culture, while continually developing strong customer relationships and seeking innovative ways implement your product strategies and meet – and exceed – sales targets. If you’d like to learn more about how I can help you achieve your sales goals, please contact me at derrick.josephsales101@gmail.com or call me at 403-681-8032.
Listed skills include Budgeting, Negotiation, Sales Management, Forecasting, and 1 others.
