Doug Strobel Email & Phone Number

Camarillo, CA, US

Irvine, California, US

• Managed the ongoing Qualcomm Relationship, growing Lantronix's presence in IIoT, Automotive, and Government Contracts. This relationship is responsible for $78M in revenue.
• Negotiated an Incentive Plan for Qualcomm Development, resulting in a potential investment of $4M over 4 years.
• Transitioned Lantronix to a Design-Build Model, increasing revenue by pivoting the sales team's focus and operations in North America and Europe.
• Increased System on Module Business to $26M (20% Growth) during the COVID-19 pandemic.
• Grew the Automotive Business from $0 to $17M in 3 years by targeting Electric Vehicle Infotainment Application Product Segment.
• Developed distribution strategies with significant partners like Arrow, Symmetry, DigiKey, and Mouser.

Irvine, California, US

• Integrated the sales organization post-Intrinsyc acquisition, driving revenue to achieve quarterly goals.
• Maintained the crucial Qualcomm Management Relationship for the continued success of the acquisition.

Aliso Viejo, CA, US

• Increased sales on 5 global original design manufacturers (ODMs): Celestica, Flextronics, Jabil, Plexus, and Sanmina.
• Developed tactics to grow design activities using Microsemi components. Developed e-level relationships between companies for both direct sales and through distribution partners, fostering partnerships to grow.
• Established production incentive plans and design incentive plans. Managed $142M in direct business and $92M in point of sale (POS) through distribution partners. Managed QBRs for ODMs Globally.
• Developed production incentive plan for same 5 ODMs, providing better visibility into build schedules and enabling Microsemi to manage shipments in a mutually beneficial way for both companies.
• Negotiated long term agreements with Celestica and Flextronics on strategic business for Microsemi, achieving $13M in additional business.

Aliso Viejo, CA, US

• Managed Marketing and Sales for $48M AMS business unit (BU). Prepared and developed schedules for new products launches related to high-reliability aerospace, automotive sensors, LED drivers for the TV market, and.
• Worked closely with Product Line Managers (PLMs) and with Distribution team, achieving 30 quarters of meeting or exceeding budgeted numbers for BU.
• Collaborated in setting up programs for the corporate sales team, working with key customers to develop new products, and developing relationships between Microsemi and key customers.
• Introduced 3 new products each for aerospace and TV markets, 2 new products for automotive sensors, and 4 new products for the mass storage market, enabling the AMS business unit to provide 8% growth year on year.
• Grew HDD market for Microsemi from $38K to run-rate of $10M per year in the 6-year period by working closely with Customer’s engineering and management to design next-generation power management products needed for.
• Achieved design wins at Seagate, HGST, Toshiba, and Western Digital with newly developed power management and eFuses products.

Aliso Viejo, CA, US

• Returned to Microsemi after Southland Acquisition to manage Central Territory for customers: Dell, HP, Motorola, Advanced Energy, Miller Electric, Lincoln Electric, Schlumberger, and Seagate Technologies.
• Won $1.8M per year for 3yrs in contract with Schlumberger on high temp diodes modules for downhole applications by providing low-cost power management module that reduced their total design size.
• Designed into the Motorola Canopy Wi-Fi Program which generated $1.8M in revenue.
• Reestablished customer relationships and recaptured business that was lost, netting $18M in recaptured revenue in 1st Yr.
• Promoted to Global Account Manager for Seagate Technologies and HGST covering design and manufacturing facilities to work on next-generation designs in Japan, China, Singapore, Thailand, Taiwan, and South Korea.
• Constructed 5 new programs with Seagate design teams in Singapore, Longmont, CO, Minneapolis, MN, and South Korea, achieving projected growth for the business unit and market-leading efficiency for Seagate on their new.

US

• Managed engineering, marketing, sales training, and time schedules for new products.
• Developed a new product line in conjunction with engineering managers.
• Aligned of multiple departments to deliver samples within constraints of the tight product launch schedule.
• Reported to President and CFO created and presented a business plan and budget for the new business to Team.
• Developed 11 new product designs in 1st year, resulting in $500K in sales.
• Delivered 1st product order resulting in $500K in sales by engaging closely with end customer’s design team and delivering high-quality product on a tight schedule to meet customer’s production schedule.

Bba, Marketing

Associate Of Arts (Aa), Business Administration And Management