Shruti Rathi
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Shruti Rathi Email & Phone Number

UX Designer | Mid Senior | APAC Backbase at Backbase
Location: Hyderabad, Telangana, India 4 work roles 2 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
UX Designer | Mid Senior | APAC Backbase
Location
Hyderabad, Telangana, India
Company size

Who is Shruti Rathi? Overview

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Quick answer

Shruti Rathi is listed as UX Designer | Mid Senior | APAC Backbase at Backbase, a company with 791 employees, based in Hyderabad, Telangana, India. AeroLeads shows a matched LinkedIn profile for Shruti Rathi.

Shruti Rathi previously worked as UX Designer | Mid Senior Level | CS-APAC at Backbase and Senior Lead UX Designer at Odinschool. Shruti Rathi holds Diploma, Visual Communication Design, A from Raffles Design Institute.

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Backbase

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Profile bio

About Shruti Rathi

👋 Hello! I'm Shruti Rathi, and I thrive at the intersection of creativity, design, and user experience. With a diverse background that spans architecture, graphic design, and experience design, I bring a unique perspective to the world of visual communication.🏛️ My journey began with a degree in architecture, where I developed a keen eye for aesthetics, structure, and the importance of spaces. Building on this foundation, I honed my design skills through a Visual Communication Design diploma from Raffles University, which ignited my passion for creating meaningful and engaging visual experiences.💼 I've had the privilege of working on a variety of freelance design projects, where I collaborated with clients to transform their visions into compelling designs. From branding and marketing materials to user interfaces and beyond, I've had the opportunity to craft visual stories that leave a lasting impact.🚀 Currently, I'm channelling my creative energy as a designer at an EdTech company. In this role, I'm committed to enhancing the educational experience by designing engaging and user-friendly interfaces and content. I'm on a mission to make learning a visually stimulating and enjoyable journey.🌟 My work is driven by a deep understanding of the intersection of form and function, and I'm passionate about crafting experiences that not only look good but also feel intuitive and enjoyable. I believe that design has the power to shape perceptions, inspire action, and leave a lasting imprint on people's lives.🌍 Let's connect, collaborate, and innovate! I'm always open to new opportunities, creative challenges, and conversations with fellow design enthusiasts. Whether you're interested in design thinking, and user experience, or simply want to chat about the latest trends in the design world, feel free to reach out. Let's create experiences that leave a mark.

Current workplace

Shruti Rathi's current company

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Backbase
Backbase
UX Designer | Mid Senior | APAC Backbase
netherlands
Website
Employees
791
AeroLeads page
4 roles

Shruti Rathi work experience

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Ux Designer | Mid Senior Level | Cs-Apac

Current

Hyderabad, Telangana, India

Working for APAC Region Banking Apps in the following buckets - User-centric Design, Feature flow design, working with Design Systems and for Customer success

Apr 2024 - Present

Senior Lead Ux Designer

Hyderabad, Telangana, India

Oct 2022 - Mar 2024

Lead Ux Designer

Hyderabad, Telangana, India

Feb 2021 - Oct 2022

Freelance Graphic Designer

Crazy Cactus

Nagpur Area, India

Crazy Cactus is a communication design firm that works in branding, brochures, promotional & marketing posters and videos, app & website layout and graphics, customized cards and corporate gifts, books and magazines, print and packaging design.

Feb 2020 - Feb 2021
Team & coworkers

Colleagues at Backbase

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2 education records

Shruti Rathi education

FAQ

Frequently asked questions about Shruti Rathi

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What company does Shruti Rathi work for?

Shruti Rathi works for Backbase.

What is Shruti Rathi's role at Backbase?

Shruti Rathi is listed as UX Designer | Mid Senior | APAC Backbase at Backbase.

Where is Shruti Rathi based?

Shruti Rathi is based in Hyderabad, Telangana, India while working with Backbase.

What companies has Shruti Rathi worked for?

Shruti Rathi has worked for Backbase, Odinschool, and Crazy Cactus.

Who are Shruti Rathi's colleagues at Backbase?

Shruti Rathi's colleagues at Backbase include Ashwini Kondle, Aman Mishra, Rentia Morcom, Ksenia Malysheva, and Maiken Thorkildsen.

How can I contact Shruti Rathi?

You can use AeroLeads to view verified contact signals for Shruti Rathi at Backbase, including work email, phone, and LinkedIn data when available.

What schools did Shruti Rathi attend?

Shruti Rathi holds Diploma, Visual Communication Design, A from Raffles Design Institute.

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