Danielle Desimone Email & Phone Number

• Produces and manages implementation of quarterly and annual content strategies for all USO Marketing. Develops the team’s SEO strategy and editorial calendar, and leads cross-department multimedia content strategy.
• Manages a team of 30 field writers, as well as internal staff. Writes and edits branded copy for marketing and fundraising channels. Develops brand writing standards, style, and best practices. Educates staff in all.
• Captures professional photographs of USO events, entertainers, corporate partners, etc. for marketing and fundraising content across all digital and print platforms. Leads photo and video capture trips stateside and.

Arlington, Virginia, United States

Arlington, Virginia, United States

• Writes original copy that engages, inspires and accurately represents the USO’s brand, regardless of channel or platform.
• Brainstorms, creates and transforms conceptual ideas into copy for key marketing and fundraising campaign initiatives, website copy, programs, brand-building stories, voiceover scripts, flyers, brochures and other.
• Leverages SEO to drive traffic, engagement and leads that deliver conversions and customer retention.
• Contributes fresh and creative content ideas and concepts based on an understanding of the marketplace, competitors and customer/audience feedback.
• Helps develop creative strategies for content marketing based on performance.
• Works with respective teams to develop tests of what content performs the best and optimize copy to improve its impact on business goals.

- Responsible for maintaining contact with all classmates from the Summer Semester of 2012 of the Advanced Studies in England study abroad program in Bath, England. - Serve as a liaison between ASE and alumni, creating a professional network of past students, promoting Alumni Association events, and assisting in the recruitment of new students to the.

“GoAbroad’s Meaningful Travel Insiders (MTIs) are THE go-to experts on all things meaningful travel. We’ve vetted and developed this team of stellar writers to provide thorough, relevant, authoritative, and expert knowledge to our community of travelers. Each author brings a wealth of international experience to the table to help future adventurers travel.

-Responsible for the production of weekly articles - both bylined and ghostwritten - on travel and studying abroad for GoAbroad.com, a resource for international education with an audience of over a million readers.-Have gained experience in content production, online publishing, editing, and social media advertising in the fields of travel and.

Washington D.C. Metro Area

- Oversees all communications, marketing, and public relations for the Foundation. Manages and tracks all media opportunities, coverage and contacts while forging new partnerships and relationships with media outlets for increased coverage and exposure for NIAF programs.-Successfully pitched and secured feature pieces and op-eds in publications such as The.

Washington D.C. Metro Area

- Manages all of the National Italian American Foundation (NIAF)’s social media and blogging platforms, including Facebook, Twitter, Instagram, Snapchat, Pinterest, LinkedIn, Periscope, Wordpress and Google+ profile.- Produces and curates content for social media and blogging platforms with an audience of over 600,000 across the United States and in.

Washington D.C. Metro Area

Washington D.C. Metro Area

• Produced media content including e-newsletters, blog posts, and social media posts.-Engaged alumni by organizing participation in fairs and events hosted by UQ.- Event planning and event management in activities.
• Alliance 21 Conference: Next Steps for the Deepening Australia-U.S. Alliance in the Asia-Pacific
• Asia Pacific Forecast 2015: Center for Strategic & International Studies (CSIS) Conference.
• The Australian Embassy Education Briefing on Study Abroad and International Education.
• NAFSA 2015-Supported the office's communications strategy, including:
• Updated and maintained the UQ North America office website and blog.

Norfolk, Virginia Area

- Worked as a Sales Associate in a gourmet foods store, was required to become extremely knowledgable on products in order to better serve the customer. - Served as a translator in transactions between the business owners of Savor the Olive and Italian companies abroad from which the store purchased products.- Created and maintained social media platforms.

-Contracted to write bi-weekly articles on travel, study abroad, and European culture. Articles posted on the WSAEurope blog. -Gained experience in content production and online publishing.

- Advised students on study abroad program selection & application process. - Presented informational seminars, assisted in pre-departure orientations, & represented the study abroad office at UMW Admissions events for prospective students.

- Organized & led a mentorship program for international students while also serving as a mentor. - Planned & hosted events that assisted with social integration into American university life. - Promoted program via daily social media & weekly newsletters. - Conceived & authored a procedural manual.

- Was a founding member of the the Rappahannock Review Literary Journal masthead. - Reviewed and edited written work submitted to the Rappahannock Review Literary Journal. - Gained considerable knowledge of literary magazine publishing.

- Created and maintained various social media platforms for the online literary journal, while also soliciting work from published and unpublished authors. - Gained experience in audience outreach and communications, public relations, publishing, and event planning.

-Conceived, organized, and implemented syllabi for art courses for a variety of age groups. -Led and oversaw the completion of art courses for groups of children ranging from age 4 to 15. -VIRTUS trained.

-A blog covering my experiences and travels throughout my semester abroad in Bologna, Italy. -Became knowledgable on utilizing Google Analytics in tracking blog traffic and audience; readers numbered in the thousands from over thirty countries. -Specific posts were chosen by the University of Mary Washington's Center for International Education to be.

Bologna Area, Italy

- Assisted in teaching, organizing and leading English classes, taught to an Italian third grade elementary class.

- Was selected to lead groups of incoming university freshmen through activities to orient them in their first week at the University of Mary Washington. - Additionally selected for the position of Team Leader with the responsibility and authority over 20 Orientation Leaders.

Bachelor Of Arts (Ba), English With Creative Writing And Italian Studies

Activities and Societies: University of Mary Washington Student Senate; InterLink Mentor; Framar/International Living Community; Relay for.

Education record

- Participated in the Eastern College Consortium study abroad program in association with the Università di Bologna, located in Bologna.

Education record

- Attended the Advanced Studies in England study abroad program located in Bath, England in the summer of 2012. - Studied British.

Advanced Studies Diploma