Strategy Intern
Mumbai Area, India
1) Worked on the Government Business (GB) Strategy of the Axis Bank for the year 2019-20 2) Mapped GB landscape for deposits ₹15+ trillion across CA, SA & TD for Central, State, PSU & Quasi-Government Institutions 3) Conducted in-depth competitor analysis & developed Perceptual Map Positioning of major competitors in GB domain 4) Identified Ministries, Schemes & TouchPoints for the company to focus upon5) Put forward 9 exhaustive recommendations to increase the Government… Show more 1) Worked on the Government Business (GB) Strategy of the Axis Bank for the year 2019-20 2) Mapped GB landscape for deposits ₹15+ trillion across CA, SA & TD for Central, State, PSU & Quasi-Government Institutions 3) Conducted in-depth competitor analysis & developed Perceptual Map Positioning of major competitors in GB domain 4) Identified Ministries, Schemes & TouchPoints for the company to focus upon5) Put forward 9 exhaustive recommendations to increase the Government business of Axis Bank Show less