Devi Ariyani Email & Phone Number

Jakarta, Indonesia

Jakarta Selatan, Jakarta Raya, Indonesia

- Creating the influence & advocacy sense of purpose & frame as well as implementing outstanding activations for products launches, corporate brand or community actions while measuring performances on an always-on basis (KPIs, Sales, etc) and adapting the plan accordingly.-Develop and evaluate the implementation of a Marketing Activation Strategy, Branding Campaign, Digital & Offline for Seafood product to drive brand awareness, market share and profitability. - Collaborate with sales teams to ensure alignment and support in achieving sales targets- Collaborate with operational and community development teams to devise programme strategies that enable partners and fishermen to achieve their targets.- Manage brand activation programmes, including online and offline campaigns, exhibitions, and small events. - Conceptualise, plan, and organise marketing activation programmes to support sales programmes and activities for fishermen and coastal communities.- Liaise and work closely with third parties: agency, event organizer, vendor, local media, marketing-partners including but not limited to pitching, media buying, or marketing-partnership scheme.

Jakarta Selatan, Jakarta Raya, Indonesia

- During the 2020 pandemic, served as a key team member for the expansion project of a new B2C and B2B business, namely "Seafood by Aruna," focusing on the domestic market. Responsible for marketing research and overseeing overall branding and marketing needs.-Responsibility for the promotion of Seafood by Aruna products in the e-commerce channel to increase sales and maintain the store's reputation by developing guidelines for communication with customers.-The task involves designing and implementing a social media strategy for 'Seafood by Aruna' to increase brand awareness and followers. Initially, 'Seafood by Aruna' collaborated with over 50 KOLs/Influencers to support the 'Kita Bersama Nelayan' campaign by exchanging products at no cost to raise awareness.

-Managed company social media channels and strategy, successfully in 3 months growing followers from 3,000 in October 2019 to 10,000 organically by December 2019, with continued growth since then.-Responsible for strategizing, writing, editing and producing digital content for company website, social media and blog.-Created communication strategies for short-term and long-term project with aim to promote company awareness, engagement, sales, brand awareness and project compliance.-Promoted company brand through press trade show and media outreach initiatives.-Provided assistance with annual metrics report compilation.-Collaborate with the government and other strategic partners to support programmes that empower fishermen and coastal communities.

Jabodetabek , Indonesia

1. Collaborate with agencies to conceptualise, develop, and execute marketing campaigns for brand advertising needs.2. Lead and supervise communication-related activities for Karta, including the company's social media strategy to increase awareness and sales.3. Provide support for media relations, including media liaison and partnerships. Organize media events to plan, develop, and implement CSR activities.Karta is a platform that connects advertisers and motorcycle drivers. Karta has currently served over 100 clients from various industries, they include Unilever, P&G, Grab, Garena, Astra, Telkomsel, Shopee, and many more.The concept of 'advertising on a motorcycle' has been registered and patented by PT Karta Indonesia Global with patent number IDS000001649.

Bandung Area, West Java, Indonesia

- Develop a branding strategy and ensure all external communication- Manage corporate social media strategy- Manage contents and design of corporate website- Manage corporate blog to share company expertise and to connect with potential customer

Yogyakarta Area, Yogyakarta, Indonesia

Denpasar Area, Bali, Indonesia

Yogyakarta Province, Indonesia