Creating and building strategic partnerships that align the Woodbine mission of supporting racing in Ontario.Generate creative marketing partnerships and revenue opportunities for Woodbine Racetrack, Woodbine Mohawk Park Racetrack and other subsidiary Woodbine Entertainment properties.Working with leading and emerging brands including Labatt, Diageo, bet365, Pepsi and OLG.

Creating experiences on behalf of clients that excite and engage. Understanding clients' business while building brands and creating connections that get results.Leading development and execution of all integrated marketing campaigns, project and account plans, budgets and contracts, project deliverables and timelines, and partner relationship management (while not taking myself too seriously)...Accounts include; OLG, PROLINE+, Allstate, Canada Soccer, Hamilton Health Sciences… Show more Creating experiences on behalf of clients that excite and engage. Understanding clients' business while building brands and creating connections that get results.Leading development and execution of all integrated marketing campaigns, project and account plans, budgets and contracts, project deliverables and timelines, and partner relationship management (while not taking myself too seriously)...Accounts include; OLG, PROLINE+, Allstate, Canada Soccer, Hamilton Health Sciences, and the OUA. Show less

Strategic leadership, client relations, negotiations, fulfilment, cross-functional business development and creation of new dashboard process.Managing sponsorship and acquiring new business through integrated campaigns to achieve our partner brands goals. Maximizing the brand value of Ontario Basketball's partners while increasing marketing budget by 128%.Partners include; Nike, Spalding, NBA Canada, MilkUP, Entripy, HelloFresh, Gatorade, Sport-Travel, National Sports, and the… Show more Strategic leadership, client relations, negotiations, fulfilment, cross-functional business development and creation of new dashboard process.Managing sponsorship and acquiring new business through integrated campaigns to achieve our partner brands goals. Maximizing the brand value of Ontario Basketball's partners while increasing marketing budget by 128%.Partners include; Nike, Spalding, NBA Canada, MilkUP, Entripy, HelloFresh, Gatorade, Sport-Travel, National Sports, and the Raptors and Raptors 905. Show less

Management of 8 partner relationships across 28 high school sports championships and advised individual events on sponsorship targets, packages and best practices with average 35% increase in revenue. Approval of usage of OFSAA brand marks by third-parties and sponsors.Creation of Bulletin magazine, feature stories on a wide range of sports, photography, issuing press releases, coordinating media presence at provincial championships, negotiating new marketing sponsorships and… Show more Management of 8 partner relationships across 28 high school sports championships and advised individual events on sponsorship targets, packages and best practices with average 35% increase in revenue. Approval of usage of OFSAA brand marks by third-parties and sponsors.Creation of Bulletin magazine, feature stories on a wide range of sports, photography, issuing press releases, coordinating media presence at provincial championships, negotiating new marketing sponsorships and partnerships, developed relationship with web streaming partners to offer live streaming at OFSAA Championships, led development of responsive website, coordinating ads with sponsors, regular website updates, rewrote OFSAA media policy, developed twitter handles for individual championships, and regular social media content on all platforms. Show less

Toronto Raptors and NBA reporter and columnist, Team Canada media lead, former beat writer for Carleton Ravens in Ottawa, coverage of numerous NPH-organized showcases and platforms inviting the best high school players in the region, coverage of OUA, CIS, OCAA, NBL of Canada, and Canada Basketball national team programs, interviews, video interviews, video recaps with voice-over, video cutting and editing, scouting, development of web content, twitter and youtube publicity, photography

Providing content and written features on Canadian basketball national teams, NCAA men and women, NBA features, junior hockey and more.

Presented May 26, 2016 at St. Lawrence Centre for the Arts. Coordinating tiers of sponsorship platform to fund a full-scale stage production that informs and entertains Toronto with untold stories of its basketball history. Coordinating quest speakers original author of the book Hang Time, former Olympian, a hall-of-fame coach, Raptors broadcast announcer, and MTV host. Secured Toronto Raptors, Barrick Gold, Newport Wealth, Sterling Dental, On Point Basketball, and Complete Mailing Service as… Show more Presented May 26, 2016 at St. Lawrence Centre for the Arts. Coordinating tiers of sponsorship platform to fund a full-scale stage production that informs and entertains Toronto with untold stories of its basketball history. Coordinating quest speakers original author of the book Hang Time, former Olympian, a hall-of-fame coach, Raptors broadcast announcer, and MTV host. Secured Toronto Raptors, Barrick Gold, Newport Wealth, Sterling Dental, On Point Basketball, and Complete Mailing Service as partners. Organized official press conference. Created and ran twitter account for promotion. Designed graphics for social and printed flyer promotion. Graphic design and coordination of entire commemorative program. Crafted marketing copy language for promotion of event. Coordinated with City Hall for Mayor John Tory's letter of approval. Show less

Assisted Gilbert Rugby Canada with redeveloping their marketing focus, creating plans for three strategies of marketing outreach, developed a coaching reward program, analyzed club sales vs in-store distribution, collaborated with Rugby Ontario and Rugby Canada to confirm participation figures and existing sponsorship details, prepared presentation for international rugby council on behalf of its Canadian division.

Marketing project consulting, development, management and fulfillment for clients including NBA Canada, Sprite, BMO, Canadian Hockey League, Major League Soccer, Team Canada Soccer, Canadian Football Hall of Fame, and the Canadian Sponsorship Forum (CSFX).Worked with the creative, business and digital teams to develop experiential marketing and product activation campaigns as lead for all sport communication marketing initiatives on behalf of sponsors.

Marketing, communications and events, assisting organizing events for potential investors in the Senior Men's program, issuing press releases, interviewing, producing web content and stories for basketball.ca including regular weekly columns, running promotions, Facebook and Twitter updates, building partnerships with provincial organizations, and the CIS, OUA, the NBL of Canada, and the NCAA, processing and packaging webstore shipments, reporting on national championships. Represented Canada… Show more Marketing, communications and events, assisting organizing events for potential investors in the Senior Men's program, issuing press releases, interviewing, producing web content and stories for basketball.ca including regular weekly columns, running promotions, Facebook and Twitter updates, building partnerships with provincial organizations, and the CIS, OUA, the NBL of Canada, and the NCAA, processing and packaging webstore shipments, reporting on national championships. Represented Canada Basketball as Sport Information Officer (SIO) at 2013 Canada Summer Games in Sherbrooke, Quebec. Show less

Worked in various capacities in media relations, writing press releases, game stories, conducting interviews, working on the broadcast as both play-by-play and colour commentary as well as the halftime show, worked several games as public address announcer, filmed, directed and edited video recaps of games that were shown on team Youtube channel and arena video screen, ran the @OshawaPower Twitter feed.

Researching, Interviewing, Photographing, and Writing articles on a variety of sports from basketball to dog shows. Also freelanced at this time to submit articles to Athletics Magazine, Hoops Talk Nation, Grizzlies Blog, the OUA Preview Magazine, and The Charlatan.

Coordinating a small staff within a Provincial Park to run all of the Park events throughout the summer. Sibbald Point is the highest grossing Provincial Park, and programs would attract 50-200 people daily. Evening programs, guided hikes, informative natural and historical programming, kids programs, and tours of the Eildon Hall historic house museum.