Devin Daubenspeck Email & Phone Number

Lake Oswego, Oregon, United States

Lake Oswego, Oregon, United States

• Managing a book of clients with a consultative and data-based approach to effectively strategize, develop, and monitor e-commerce paid social advertising campaigns, exceeding millions of dollars in annual client revenue.
• Strategically innovating new audiences and campaign management, ranging from SMB to Enterprise level.
• Providing expert consultation to Paid Media Account Managers when implementing new strategies to ensure proper alignment with the clients performance objectives.
• Contributing to creating training documents for the Social Advertising Specialist role to ensure internal standard operating procedures are up-to-date.
• Identifying and reporting on key performance indicators found in social ad campaigns to help the account grow and ensure current strategies are surpassing the clients goals.
• Continually training with up to date with industry trends and best practices to identify new opportunities or strategies that can be implemented into client accounts.

Beaverton, Oregon

• Developed, Monitored, and Optimized Programmatic Digital Advertising Campaigns with use of platforms that included: Google Double-Click, The TradeDesk, OnSpot, and further platforms to determine granular targets and.
• Oversaw and updated weekly reports to track KPI and provided performance story-telling through data insights to upper management.
• Knowledgable & passionate about DSP & SSP technology, and how it plays a vital role in the modern day realm of advertising.
• Programmed creative placements, tags, landing pages, and UTM assignments to ensure proper click-through experiences. Worked with common digital display and video advertisement dimensions.
• Coordinated closely with Account Executives & Account Managers in order to create Behavioral, Contextual, Geofence, Geoframe, and Segmented audiences for granular targeting on a multi-million dollar scale.
• Heavily relied on data extrapolation to determine digital advertising optimizations. Used first & third-party data for retargeting.

Cedar Mill

• Developed and implemented strategies for the sales department to improve company efficiency.
• Managed Paid Social Media Marketing Accounts. Including Facebook, Instagram, Yelp, etc.
• Coordinated with public relations programs and marketing events, including sponsorships for brand awareness & engagement. This included events such as the SERVPRO First Responder Bowl.
• Oversaw customer online reviews, and actively worked with client follow-ups to ensure business engagement and quality customer satisfaction.
• SEM. Use of Google Ads, and working closely with executives and third party agencies to maximize advertising through configuration of campaigns to maximize conversions.
• SEO. Developed weekly relevant blogs in relevance to business services & informative articles to improve organic online presence.

• Licensed Real Estate Broker while attending Portland State University full-time.
• Assisted clients/customers with the process of buying and selling residential properties in the Portland Metro area.
• Developed self-marketing materials with the use of Adobe software, including Photoshop and Illustrator.
• Negotiated contracts and assisted fellow realtors with business referrals.
• Engaged with customers and elaborated on every step of the process in selling a home.
• Met and developed a network of Business Partners to ease the home buying process, and furthered professional network.

Guam

• Professionally executed High-Value Escorts, Waterborne armed patrols, Search & Rescue, Anti-Terrorism measures, and provided protection for personnel/officials belonging to the U.S. Pacific Fleet & United States.
• Anti-Terrorism/Force Protection (ATFP) and Law Enforcement duties at both land and sea (HPU).
• Department of Defense Secret Security clearanceOther duties and qualifications:- Small craft Coxswain / Gunner- Tug boat Crewman/Deckhand/Engineer- SRT (Special Response Team) Collateral- Qualified Expert (Small arms).

Bachelor Of Science, Social Science. Minor In Business Administration.

Bachelors of Science, Social Science Minor in Business Administration

Business Administration And Management, General

Business Administration And Management, General

Attended part-time to complete online classes during time in Military service.