Beth Devine Email & Phone Number

Land O' Lakes, Florida, United States

Devine Solutions Group is an award-winning digital marketing agency that supports small to mid-sized business owners. Our purpose is to provide transformational strategies that turn business potential into a profitable reality. We do this by creating and implementing the best digital marketing practices available. This is all in the effort to assist our clients in gaining momentum so they can realize the financial independence they require and the work/life they deserve.• Design and implement a strategic digital marketing plans that expand our client's customer base and ensures an authoritative online presence. • Delivers top tier website design coupled with effective SEO and high-level content writing and other digital marketing services. • Develops and implements planning initiatives for client acquisition, through digital marketing techniques, and business-to-business marketing strategies. Supports the overall process of management and corporate decision-making to ensure the organization maximizes its short, medium and long-term profitability and shareholder returns.

Berkeley, Ca

• Developed three (3) highly effective websites by creating compelling design and differentiating content and images.• Coordinated and implemented an effective Search Engine Optimization strategy that has consistently resulted with 90% of keywords landing on page one of Google. Increased visibility to underperforming keyword productivity by consistently writing and posting optimized blogs and articles for specific vertical markets that support the core business.• Successfully positioned the company to project an image of inspiration, aspiration and market authority that positions them solidly as a leader in the industry. Created new tag line, "Your Voice of Excellence" that is now including in all marketing material.• As a result of these marketing initiatives, the five-year aggregate increase in gross revenue was 52%. • Elected as a director of the board for the call center industry’s governing entity, The Association of Tele Services International

Castro Valley, Ca

• Spearheaded successful development and implementation of new standard operating procedures using the E-Myth Worldwide Mastery Program, resulting in positioning firm from a person-dependent perspective to a system-dependent firm.• Increased efficiency significantly by overseeing all aspects of resource optimization, including thorough review of job costing and pay rates. Realized 533% increase in revenue within five years through development and use of effective marketing plan, e-marketing, and direct mail campaigns. • Created comprehensive business and marketing plan simultaneously, including new branding and creative direct mail campaign.• Rebranded company with fresh logo, marketing collateral, new website, and creation and implementation of Engineero™, the company mascot.• Opened previously untapped markets (i.e., in healthcare and churches) resulting in significant new business.• Built multimillion-dollar strategic partnerships with such high level industry leaders as Sutter Health, Safeway, Eden Medical Center, and 24-Hour Fitness while building key alliances with competing firms, developing lucrative quid pro quo relationships.• Fueled net profitability, saving hundreds of thousands of dollars through implementation of job costing procedures and development of a comprehensive bidding matrix.

San Francisco Bay Area

• Challenged to improve all business metrics while raising company standards. Led activities for 11 stores and 200 employees including managers (i.e., store managers, assistant managers). Hired, trained, coached, and developed managers to not only meet, but exceed goals with a strong focus on demonstrating, “what right looks like”• Reduced district shrinkage rate from +20% to < 2% within 6 months in a historically challenging market. Boosted sales revenue to reach double-digit levels by improving the average dollar sale (ADS), units per transaction (UPT), and sales per hour (SPH).• Raised district ranking from 50 of 50 to consistent ranking in the top 3 for company credit card penetration percentage due to development and implementation of best practices which were used throughout entire company and continue to be used today. Led a highly tenured management team from overall poor performance to consistent ranking within the top 3 districts across all key business indicators.

San Jose, Ca

• Recruited into position based on high performance at previously held position at Gymboree Corporation.• Raised customer service levels and revenues and reduced shrinkage by developing and introducing highly effective sales training program that integrated sales management with floor supervisor and key marketing programs. • Developed best practices that were ultimately implemented company-wide resulting in average dollar sale increase of 7.5% over the previous year on 10.2% fewer sales transactions. Transitioned 11 out of 27 store managers resulting in 41% turnover rate. Leveraged unassigned store manager position to fill 8 of the 11 positions for 73% fill rate.• Improved on-board training process and orientation for new hires including implementation of a comprehensive, “Product Knowledge” program. Program resulted in zero downtime with employees immediately ready to begin their jobs.

West Coast-Burlingame, Ca

• Lead the $50M+, home office region, to superior ranking in all key business categories: Consistent ranking in the top 3 Regional performance areas within six months. Implemented volume scheduling test that resulted in a dramatic 77% increase in revenuesAreas of strength include; multi-unit operations management, P&L analysis/management, turnaround planning, execution and management, sales management, loss prevention, customer satisfaction, recruiting, retention, succession planning andstaff training.

Orlando, Florida Area

Bachelor Of Science, Fashion Merchandising

Associate Of Arts

General Studies