Devin M. Email & Phone Number

United States

Phoenix, Az, Us

Scottsdale, Arizona, United States

Led the strategy and execution of integrated marketing calendars, including go-to-market (GTM) plans, NPI launches, and product nurture campaigns.Developed and delivered tailored B2B and DTC campaigns with custom content.Transitioned from managing the comfort category to owning the water category, gaining expertise in both areas.Executed SEO strategies across high-traffic product display pages to optimize organic visibility.Collaborated cross-functionally with third-party vendors, strategic partners, and internal sales and product teams.Forged key partnerships with top insurance companies to align calendars and amplify marketing efforts.Managed social media channels for Honeywell Home, First Alert, and Resideo Pro, creating paid ad campaigns for product launches and seasonal initiatives.Partnered with the CRM team to develop email marketing strategies and content.Spearheaded influencer campaigns in collaboration with agencies to drive awareness for key initiatives.

Continued to lead the development and management of omnichannel content strategies.Managed end-to-end execution of successful trade show booths at major nationwide industry events.Demonstrated strong project management skills.Collaborated closely with the marketing team to develop and implement strategic initiatives.Played a key role in developing and executing digital marketing campaigns.Analyzed campaign performance metrics to optimize marketing strategies.Acted as a liaison between the marketing team and other departments within the organization.

Phoenix, Arizona, United States

Led the development and management of a dynamic omnichannel content calendar.Oversaw the orchestration of PPC ad campaigns across diverse platforms, including TikTok, Facebook, Instagram, Twitter, Google, Amazon, and YouTube.Effectively utilized a versatile toolkit of design, videography, and email management software tools to elevate digital media strategies.Streamlined email template creation and optimized PPC marketing campaigns.Performed a thorough website audit and successfully implemented SEO enhancements.Introduced new content and blogs to enhance online presence.Championed the creation and implementation of a comprehensive brand guide.Collaborated closely with national sales teams to optimize key customer accounts.Ensured brand consistency across all channels.

Ocean Springs, Mississippi, United States

Designed compelling infographics, rack cards, and print collateral for four boutique hotels.Developed a comprehensive digital marketing strategy to optimize bookings.Produced email newsletters and blogs that engaged subscribers and increased brand awareness.

Wilmington, North Carolina, United States

Created localized marketing campaigns showing the progress of each construction siteManaged all social media platforms and created/scheduled weekly contentExecuted the rebranding of the GreenBridgeUtility.com websiteImplemented SEO optimizations for better organic traffic to the websiteHelped execute bid strategies and acquisitions for government contractsCollaborated with main contractors on key initiatives for each job siteReceived an OSHA30 certification and integrated key trainings for workers

Wilmington, North Carolina, United States

Integrated a high-volume outreach lead generation API for SMS marketing.Executed targeted social media PPC campaigns, directing traffic to personalized website landing pages that I designed.Streamlined drip email campaigns through industry-specific template creation and automation.Utilized LinkedIn Sales Navigator to generate key lead lists that targeted specific audiences.

Wilmington, North Carolina, United States

Executed comprehensive marketing strategies and digital branding, specializing in website design/auditing, logo creation, and social media brand development.Created and implemented successful SEO strategies for clients' websites and integrated updated content.Utilized Adobe Creative Cloud, Canva, Hubspot, Constant Contact, Jira, Wordpress, and many more software tools