Devon Cowman Email & Phone Number

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

• Responsible for Promotional and In-Store Excellence marketing programs from concept to launch.
• Plan allocation and manage adherence to the full fiscal promotional budget
• Marketing analysis and competitive review to evaluate category data results in order to establish future opportunities and best practices.
• Work in close collaboration and act as key contact with other departments: Operational Trade Marketing Team, Sales Team, Visual Merchandising Team, Purchasing Team, Demand Planning and Supply Teams, Studio Creative, as.
• Managed the selection of global product launches relevant to the Canadian market.
• Forecast required quantities and tailor launch strategy for new products in Canada.

Sydney, Australia

• Managing sales document preparation including customer proposals and sales contracts.
• Enabled the sales team to close sales more efficiently with less error.
• Maintaining the in-house client CRM management system.

Sydney, Australia

• Creation of the first internal marketing training documentation for new and existing employees of the ALDI Mobile subsidiary.
• Evaluation and overhaul of process and protocol documentation enabling all internal customer relations associates to better create solutions for future processes.

Auckland, New Zealand

• Responsible for execution of new marketing brand ambassador (BA) program.
• Hired 15+ brand ambassadors to be located in various retail stores across the country.
• Training and instruction of BA’s in brand representation together with brand documentation.
• Initiation and facilitation of collaboration and communication among all team members. o The brand ambassador program was initially intended to be a short-term holiday promotional tactic, however due to its remarkable.

• Managed customer relations management tools such as Salesforce, Impact Vet, IRep/Veeva, Elanco Connect, Boxi.
• Creation of sales KPI reports from Salesforce and Excel data that would best analyze sales activities on a monthly basis.
• Reporting of weekly rep/clinic sales performance for upper management.
• Data cleansing to completely align data including customer product and territories.
• Learned the capabilities of the CRM tools in the company in order to teach sales representatives how they can be used for the most effective sales reporting
• Built user instruction manuals for CRM tools

Education record

Education record