Devon Lucia Email & Phone Number

Orlando, Florida, United States

Orlando, Florida Area

Our goal is to bring awareness to countless causes affecting young people today. We produce shows that have relevant plot, characters, morals, and experiences and couple them with a charitable cause. Our company then host fundraising events and charitable outreach programs in order to raise as much money and awareness as possible. In addition to other.

Developing and stewarding global branding for the portfolio of travel brands under Panorama.Panorama brings a broader perspective and new possibilities to the world of travel through timeshare exchange, home swap, and global travel subscription and technology options. We’re part of Travel + Leisure Co’s family, and our brands include: RCI, 7Across.

Orlando, Florida

• Creative Development and Brand Management
• Lead the development and execution of mainline advertising creative for all mediums including TV, radio, digital display, print, paid social media and out of home for Sesame Place, SeaWorld San Antonio, Aquatica San.
• Key contributor to mainline advertising and brand management for Busch Gardens Williamsburg
• Manage the development of collateral and promotional materials for SeaWorld Parks & Entertainment national sales channels, merchandise and strategic partnerships
• Support the campaign development for new attractions and cross-portfolio marquee events (Howl-O-Scream) through photo and video production, naming, logo, key visual and DNA development Strategic Planning and Optimization
• Facilitate the development of multi-million dollar media campaign for key markets of PA, NY, San Antonio and Houston

Orlando, Florida Area

• Summary: Managed the creative development and execution of attendance driving and brand-building marketing campaigns for SeaWorld Orlando, Aquatica, SeaWorld’s Waterpark and Discovery Cove
• Managed in-park signage, sales collateral, internal communications, event and sponsorship marketing and promotions for in-park revenue departments (merchandise, culinary, education & tours)
• Supervised content production for social media content and PR communications
• Led a team to develop sales campaigns and tactics across company portfolio of products and services with key strategic hotel and retail partners
• Provided budget oversight and strategic direction to creative, production and print agencies Key Campaign: Led the development of the integrated communication campaign and creative development for new in-park show, Sea.

Celebration, Florida

• Summary: Led the execution of integrated brand marketing tactics, including e-mails, digital banners, web graphics, print ads and sales collateral
• Developed and produced photo and video shoots, script writing, while coordinating production team and talent, maintaining budget, editing and routing for approvals
• Managed multiple social media communities on a daily basis by keeping an editorial calendar, developing content in the form of copy, photos and videos, optimizing content for increased engagement and reporting on.
• Facilitated the national lead generation promotion in partnership with Scholastic Inc., managing sweepstakes website, collateral and in-school prize fulfillment, resulting in record-breaking leads and web visitation
• Contributed to the strategic development of DYP rebranding and 5-year plan; responsibilities included market research, competitive analysis, inter-departmental partnerships, development and delivery of executive.
• Supported the launch of new product portfolios through partnerships with major divisional departments including, Walt Disney Imagineering and Disney Educational Productions

Lake Buena Vista, FL

• Summary: Executed the front-line representation of The Walt Disney Company brand for guests of the Magic Kingdom
• Attended to all guest needs, concerns and queries to deliver a magical Disney experience
• Maintained an extensive knowledge of the history and operation of the Disney Theme Parks & Disney Company
• Utilized quick thinking and problem solving skills to adapt to various situations

Rockville Center, NY

• Summary: Supported the development of marketing and guerilla communication plans to generate awareness for client events
• Facilitated audience research, social media content calendar, viral stunts and executed video packages
• Managed company’s social media and blog accounts including content development
• Served as copywriter for proposals, presentations ad copy, scripts, as well as bi-weekly e-mail newsletter to 6,000+ recipients

• Summary: Represented the Hofstra University English Department's Degree Concentration in Creative Writing.
• Participated in a number of public speaking events at open houses and department information sessions
• Contact for incoming or current students interested in major in English Literature and Creative Writing.

Hempstead, New York

• Summary: Severed as script and creative advisor for student films: Anabelle, directed by Dannon Lucia; The Reaper, directed by Andrew Rezin; and The Girl on the Beach, directed by Jackie Manfre
• Produced original plays for Spectrum Plays and Players; Playwright/Producer/Director for Experimental Works Showcase and executive producer and director of Children’s Theater

Hempstead, New York

• Sumamry: Launched a guerrilla and social media marketing campaign to generate awareness for the Disney College Program
• Lead a team of six to promote the Disney College Program on two campuses
• Managed campus based Facebook and Twitter accounts, social media events, and collateral campaign
• Conducted live presentations and speaking engagements for students, faculty, and parents/guardians of audiences of 200+ people; offered workshops, attended job fairs, and networked with deans, professors and faculty

Warner Bros. Records

• Summary: Executed national album release promotional events through guerrilla marketing strategies generate and expand awareness to drive album sales and attendance to in-store CD releases
• Support media appearances on national networks including MTV’s TRL and national morning shows
• Championed viral marketing campaigns as on-camera host for YouTube videos

Master Of Arts, Media Studies And Film; Certificate In Media Management

B.A., English Creative Writing & Literature, Mass Media Studies, Theatre Arts

Activities and Societies: Cum Laude (3.7 GPA), Sigma Tau Delta International English Honors Society, Disney College Program Alumni.