WEB DESIGN- Led the design of a career microsite for a major city in Metro Vancouver, guiding the project from conception to execution. Collaborated closely with stakeholders and development teams to ensure alignment with project requirements.- Spearheaded the comprehensive design process of a BC regional government economic development website, encompassing ideation, UX/UI design, iteration, and collaborative efforts with developers to ensure exceptional quality standards.- Led the end-to-end web design process for a logistics company in Toronto, encompassing thorough research, ideation, UX design, and UI design to deliver a tailored digital solution.DIGITAL MARKETING- Directed Google & Meta ad campaigns to bolster recruitment and awareness efforts for provincial government ministries and agencies, entailing market research, competitive analysis, ad creative design, advanced targeting, and KPI metrics analysis.