Social Media Manager
Mumbai, Maharashtra, India
- Managed a diverse client portfolio, including an Indian classical musician, a Bollywood celebrity stylist, a dermatologist clinic, an eye clinic, an NGO for youth, an Indian activewear brand, a beauty and nail salon, an interior architecture design studio, and a catering company, as the Social Media Manager.- Developed and implemented curated content strategies tailored to each client's unique identity and target audience.- Directly involved in producing video content (Reels), including shooting and editing, to deliver engaging material tailored to diverse client profiles.- Extensive copywriting work for social media posts, ensuring compelling and consistent messaging across all platforms.- Occasional creation of static graphic posts to complement overall content strategy and enhance visual appeal.- Crafting marketing strategies aligned with client goals, leveraging insights to drive engagement and growth across social media channels.- Utilization of research and proofreading skills to ensure accuracy and credibility of content across client profiles and marketing materials.- Conducted research to identify relevant influencers and initiated outreach efforts to collaborate with them, leveraging their networks to amplify client brand visibility and engagement.