Herdiyanti Sukmarini Email & Phone Number

Jakarta, Indonesia

Greater Jakarta Area, Indonesia

• Website Maintenance: Orchestrated day-to-day operations, overseeing website functionality, troubleshooting issues, and ensuring a consistently smooth user experience.• Content Management: Lead content updates, ensuring accuracy, relevance, and adherence to SEO best practices. Implemented content calendars for timely updates and refreshes.• User Experience Enhancement: Collaborated with cross-functional teams to implement user feedback and improve website navigation, resulting increase in user satisfaction.• E-commerce Support: Supported e-commerce initiatives by coordinating with the marketing and sales teams, optimizing product pages, program promotion, and facilitating a streamlined online purchasing process.• Cross-functional Collaboration: Collaborated with sales, marketing, and IT teams to ensure seamless integration of e-commerce initiatives, the result improvement in cross-departmental efficiency.• Quality Assurance: Implemented rigorous quality assurance processes, reducing website errors and ensuring a high standard of reliability.

Tomang Raya

• E-commerce Strategy: Developed and executed strategic e-commerce plans, resulting year-over-year increase in online sales.• Social Media Marketing: Drove engaging social media campaigns, leading to growth in followers and increase in online community interactions.• Sales Reporting: Implemented a robust reporting system, providing weekly, monthly, and yearly sales insights.• Data Analytics: Leveraged analytics tools to track and analyze key performance indicators (KPIs), enabling data-driven decision-making and continual strategy refinement.• Cross-functional Collaboration: Collaborated with sales, marketing, and IT teams to ensure seamless integration of e-commerce initiatives, the result improvement in cross-departmental efficiency.• Sales Reporting Highlights:Weekly: Provided concise and actionable weekly sales reports, enabling quick decision-making and strategy adjustments.Monthly: Generated detailed monthly sales reports, offering comprehensive insights into trends, customer behavior, and areas for improvement.Yearly: Produced annual sales reports, summarizing key achievements, challenges, and strategic recommendations for future growth.

Indonesia

• Event Execution: Oversaw end-to-end execution of advertising and brand activation campaigns, ensuring seamless delivery within set timelines and budget constraints.• Client Liaison: Acted as a primary point of contact between the operational team and clients, ensuring clear communication and understanding of client expectations.• Logistics Coordination: Managed logistics for on-site activations, coordinating with vendors, securing permits, and overseeing the setup to guarantee a smooth and impactful brand presence.• Budget Oversight: Monitored campaign budgets, identifying cost-saving opportunities, and ensuring optimal resource allocation for maximum efficiency.• Quality Assurance: Implemented rigorous quality control measures to maintain the highest standards in campaign execution, result improvement in client satisfaction.