-Learning and working with Fall 24 womenswear collection-Merchandising and maintaining showroom presentation-Dressing and styling models-Assisting sales executives in the presentation of the collection-Preparing sales material for client appointments-Packaging and preparing samples for delivery to Paris-Ad hoc office tasks

1. Assist in managing PR sample requests and sample trafficking2. Daily outreach to editors, stylists, and influencers to secure coverage for emerging designers(personal emails, press pitches, press releases)3. Help draft and distribute newsletters via Klaviyo to press and influencers to ensure a consistenthigh-pull activity4. Monitor press and influencer coverage and produce PR reports 5. Help create DOORS TikTok and Instagram content creation

-Daily Public Relations: Responsible for brand sample loan and showroom management, updating and maintaining sample lists, contacting media (including traditional media, artists, and KOL team as well as new media) for new season sample shooting, and collecting shooting shows to form clipping reports.-New Media Operation: Responsible for the content of the social media accounts of the autumn and winter 2022 series products (including the content editing and typesetting of Weibo, WeChat, and Red) and analyzed the multi-platform and multi-dimensional marketing content and real-time effects.-Event Planning: Assist brand ambassador Angelababy in coordinating offline activities; Assisted Roger Vivier in Hangzhou limited-time concept exhibition with the theme of Swan Secret Place, invited media and KOLs to participate in the activity in the early stage, made RSVP feedback and prepared media interview outline writing, arranged schedule and sample clothes for artist team and blogger.

-Daily Public Relations: Sample loan and showroom management, sample import and export clearance work, prepare sample list, assist in contacting media (L'officiel, SuperELLE, etc.) and artists (Haoran Liu, Yiyangqianxi, etc.), communicate clothing borrowing needs, record sample loans and follow up delivery and return, organize subsequent exposure.-Event Planning: Assist in the new product launches, the selection and delivery of gifts (520 qualificatory series, Curve handbags, etc.), follow up and record the selection and delivery, and sort out the return images; Participated in the planning of AW21 Collection Launch Dinner, responsible for sample preparation, follow-up of artists' fitting and changing, travel booking, preparation of press releases, production of event reports, etc.-Presentation of Report: Responsible for the translation, verification, and release of press releases, the follow-up clippings, and the preparation of weekly clippings reports; Responsible for collecting information on competitive product activities at important time points, and preparing competitive product analysis reports and public relations crisis reports.

-Project Assistant: In order to ensure the smooth progress of shooting projects, assisted photographers in shooting products, helped artists and KOLs to select and match clothing and accessories, integrated data with Excel, and linked products to major websites.-Event Planning: Participated in the preparation of SS20's new product launch and show, assisted the company to communicate with brand ambassador Likun Wang to improve brand awareness, followed up the list of brand agents, media, KOLs, and customers in various regions.