Diane Sutton Email & Phone Number

Charlotte, North Carolina

Directed all functions of summer programming for the region’s highest-rated K-12 independent school, increasing net revenue year over year. • Planned, scheduled, and managed the delivery of multi-content programs ensuring subject-area quality and safety of participants; sought new programming opportunities to advance strategic goals.• Recruited, trained, and managed a seasonal office staff and program educators; facilitated contracts and performance appraisals.• Directed payroll processes for 200+ staff members. • Ensured adherence to standards and compliance with labor laws. • Coordinated and monitored facility use. • Formulated marketing plans to align with organizational goals; assessed and documented results.• Created original website content, blogs.• Approved all print, radio, TV, and social media campaigns. • Collaborated with stakeholders; led all client interactions.• Tracked metrics and analyzed KPIs to drive strategy.Notable accomplishments:• Repositioned the program resulting in 64% Gross Revenue increase and 28% Enrollment increase from 2017-2022.• Increased Net Profit 261% over the same period.• Increased ROI from 10.9% in 2017 to 24.3% in 2022 through cost control and data-driven solutions.• Created and launched signature program in 2021; increased Enrollment 32% and Net Revenue 68% from 2021-2022.• Researched, implemented, and administered customer management platform containing 4000+ clients, resulting in increased efficiency, improved reporting capabilities, and streamlined staffing.• Designed and launched micro website.• Restructured the department to optimize the staffing process, balance workflow, and facilitate teamwork.• Developed and implemented COVID policies to mitigate risks.

Charlotte, North Carolina

Managed Accelerated Programs and Transfer Student recruitment in the Charlotte campus Admissions department. • Consistently exceeded expectations regarding visibility, communication, networking, and client service. • Increased territory account visibility year-over-year. • Presented to prospective students, families, educators; hosted educators/counselors on campus for individualized campus tours. • Advised prospective students; followed up on applications.• Organized and conducted Transfer Student Orientation and Information Sessions.• Facilitated CollegeWeekLive web chats with prospective students. • Trained and mentored student ambassadors and student assistants. • Maintained social media account through original content; proofed, edited, and created content for promotional materials in collaboration with university marketing. • Contributed to retention by teaching Freshman Seminar course. • Served on numerous committees.Notable accomplishments:• Increased recruitment and enrollment of accelerated Advanced Standing program during challenging period of overall enrollment decline.• Researched and presented to the campus Leadership Team, resulting in additional resource allocation for promotion and recruitment. • Trained Admissions Rep network via WebEx. Recipient of Special Merit Award for outstanding results.• Data-mined university systems to facilitate solutions to off-term retention performance. Interpreted data results and compiled report for committee discussions to advise program development.• Facilitated networking of A&S and College of Management department chairs with local community college faculty and administration, resulting in reciprocal programming and events.

Seven years’ experience as Lead Teacher Assistant of grade level. Notable accomplishments:• Designed event planner to prioritize and track project details including budgeting, venue, transportation, curriculum, and communication.• Developed all content and published original webpage for grade level in collaboration with IT department.

Bachelor Of Arts (B.A.), Business Administration, Cum Laude

Activities and Societies: Beta Gamma Sigma (National Business Honor Society)

Mba, Marketing, Cum Laude

Graduate Teaching Assistant. Supported two marketing professors with course assignments, professional research, and publication. •.