Diba Sultan Email & Phone Number

United States

* Participate in daily management of retail media campaigns to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals. * Support planning and execution of retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing. * Interpret performance reports to provide actionable insights and analysis* Ensure campaigns are run to agreed upon best practice guidelines* Assist and attend weekly calls and meetings* Collaborate across client team and channels.

Founder of DIBA The Label which is a jewelry brand providing 18k gold plated jewelry that is all about empowering women through elegant, chic, and classic pieces for everyday wear. I am in charge of managing the website and the official Instagram page. Brainstorming and creating content for the website and Instagram. Reaching out to influencers to increase engagement and brand awareness. Creating a social media plan and utilizing SEO and paid advertising.

* Write Ad Copy for Google Ads, Facebook Ads, LinkedIn Ads, and Microsoft Ads campaigns * Develop keyword research for campaigns* Develop and manage paid search campaigns * Create International and regulat sitemaps* Implementing internal & external linking * Optimize campaigns through SQRs* Created video and product schemas * Allocate and manage budgets for campaigns* Present monthly report meetings using GA4, AWR, and Google Search Console data.

Sona Beauty is a South Asian owned cosmetics start up that is focused on fighting against colorism in the beauty community and create products that are catered to women of color. - Create a social media marketing plan to be executed for their Instagram account- Increased Instagram following to 12K+ - Develop social media content that promoted the brand's overall value and mission statement. - Engaged with members to develop and analyze ideas for social media- Reached out to influencers and content creators for collaboration

Bachelor Of Business Administration - Bba, Marketing

Minor, Computer And Information Systems Security/Information Assurance