More than 11 years experience in FMCG, Whole sale, Retail and corporate business. Currently working at Asian Paints Bangladesh Ltd as Regional Manager . This experience of mine, along with my previous experience of serving as Wholesale operation Manager at Bata Shoe Company Bangladesh Ltd, Area manager at Square Toiletries ltd, and Corporate Sales Executive, Anwar Group Automobiles Ltd have provided me with a set of professional organizational and interpersonal skills that will hopefully help me make a valuable contribution for your company. Completed courses from IIMB, IBA and BIBM also added some extra skills in terms of leadership and people management.Core Competencies: Ability in distribution channel management. Networking with financially strong & reliable channel partners, resulting in deeper market penetration & improve market share. Experience in market development, product positioning and trade marketing activities. Team building expertise in a positive corporate environment. Analytical and problem-solving abilities.
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Regional ManagerAsian Paints Bangladesh Apr 2022 - PresentBangladeshLeading South Bengal Region consists of 3 Areas (Khulna, Faridpur, Barishal) and 13 Territories and 244 active dealers. Looked After the New Channel Development project of Construction chemicals Nationally. Responsibilities: Develop & Lead Regional Sales and Activation Team Prepare and implement annual sales Plan as well as budget, selling strategies and marketing information Analysis Generate Profitable business by achieving sales target with desired product mix and by implementing astringent credit policy. Planning and monitoring demand generation activities of new products through Direct sales activities. Conducting periodical training programs for sales teams. Portfolio Management Propose and monitor trade scheme and competition activity analysis.Network expansion through analyzing ATP. Manage and Develop Distribution Channel and & streamline GTM -
Senior Area ManagerAsian Paints Jul 2021 - Mar 2022Dhaka, BangladeshAsian Paints Ltd is an Indian multinational paint company, headquartered in Mumbai. The company is engaged in the business of manufacturing, selling and distribution of paints, coatings, products related to home decor, bath fittings and providing of related services. Asian Paints is India's largest and Asia's third largest paints corporation.Asian Paints is the holding company of Berger International.The company generated a revenue of ₹17,194.1 crores in the financial year 2019-20 and a profit of ₹2,654 crores. The company's manufacturing operations encompass 15 countries of the world including India, with considerable presence in the Indian subcontinent and the Middle East. -
Area ManagerAsian Paints Jul 2017 - Jun 2021BangladeshArea Manager (Grade L2A, Central Dhaka) Key Responsibilities: ➢ Market analysis, customer segmentation and business development. ➢ Designing and implementing the business operating and strategic marketing plan for the market. ➢ Analyze Profitability and viability of Depot & Dealers Stores and take appropriate action. ➢ Ensure Primary (Lifting) and Secondary (Redistribution) sales through Dealers. ➢ Lead and Implement different Trade Scheme ➢ Guide and coach Sales team in setting up their target and ensure due compliance through continuous supervision, monitoring and management inputs. ➢ Distribution expansion of new portfolio ➢ Develop Territory wise Network expansion plan and Key competitor counter cracking plan. ➢ Ensuring Competitive Advantage through in time Planning and Execution of Trade Marketing Initiative. ➢ Conducts one-on-one reviews with all Sales personnel to build effective communications, understand development needs, and to provide insight for improved sales performance. ➢ Planning and Initiate both ON/OFF the Job Training to ensure Leadership Capability within Down the Line (ASM and DM) of Hierarchy ➢ Actively involved in primary and secondary sales monitoring, Assist Regional Sales Manager as & when required. ➢ Maintain relationship with key Dealers. -
Sales Operation ManagerBata Bangladesh Ltd. May 2015 - Jul 2017West RegionWhole Sale Operation Manager (West region) Key Responsibilities: Lead a team consists of Area Managers, Depot Managers, Sales Representatives and Dealers Develops business plans, sales process, and strategy for market that ensures the attainment of company sales goals and profitability. Analyze Profitability and viability of every single Depot & Dealers Stores and take appropriate action. Ensure Primary (Lifting) and Secondary (Redistribution) sales through Dealers. Motivating field representative to work in such ways which creates good relation to retailers and increase the sales Ensuring Competitive Advantage through in time Planning and Execution of Trade Marketing Initiative. Widen coverage through expanding distribution network by appointing new dealers. Conduct extensive tour to find opportunities and solve problems identified by Area and depot Managers. Conducts one-on-one reviews with all Sales personnel to build effective communications, understand development needs, and to provide insight for improved sales performance. Monitor and develop category wise sales status. Check below or over stock problem, inventory management system of depot and dealers. Assess the opportunity and strength of depot network and build up long time relation with key parties Examine merchandise to ensure correct pricing and display, and that it functions as advertised. Planning and Initiate both ON/OFF the Job Training to ensure Leadership Capability within Down the Line (ASM and DM) of Hierarchy -
Area Sales MangerSquare Toiletries Limited Jun 2011 - May 2015Tangail Area, Area Manager, Sales Key Responsibilities: Attain area Sales Target by ensuring proper distribution of products and implementation of retail channel activities. Develop right distribution -up to optimize availability of products in the area. Motivate and monitor field forces regularly. Widen coverage through expanding distribution network by appointing new distributors. Arrange & Execute Area and Territory and shop wise Trade marketing and consumer promotional activities. Develop long term business relationship with key channel partners Conduct extensive tour to find opportunities and solve problems identified by supervisors. Regular market visit & market survey. Ensure distributors return on investment (ROI) Coordinate and monitor distributor’s stuffs daily activities. Managing systems and compliance of distributors and retailers. Regular sales reporting. Increase productive call Reduce return % Check below or over stock problem of distributors and inventory management system of distributors. Monitor and develop unit sales status Set Area and Territory wise monthly unit and value target. Design tour programs of supervisors. Training subordinates to develop requisite skills, conducting training on products, selling skills, lead prospecting and closing skills. Assess the opportunity and strength of distribution network. Arrange Area meetings. Propose Area development plan to management Analyzing and solving area operational issues. -
Corporate Sales ExecutiveAnwar Group Of Industries (Ag Automobiles) Jan 2009 - May 2011Uttara, DhakaCorporate sales executiveKey Responsibilities: Visit corporate customer in a regular fashion and secure business through personal sales calls or through telesales. Continually prospect and qualify new customers. Conduct all business transaction in a manner that coincides with the high ethical standards that the company maintains. Achieved given target in terms of sustainable sales & revenue growth for the company. Other functional activities maintain those are related to our business. Build the strong business relationship.
Didarul Islam Skills
Didarul Islam Education Details
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Marketing/Marketing Management, General -
Mymensingh Zilla School
Frequently Asked Questions about Didarul Islam
What company does Didarul Islam work for?
Didarul Islam works for Asian Paints Bangladesh
What is Didarul Islam's role at the current company?
Didarul Islam's current role is Regional Manager at Asian Paints.
What schools did Didarul Islam attend?
Didarul Islam attended Independent University, Bangladesh, Mymensingh Zilla School, University Of Dhaka.
What skills is Didarul Islam known for?
Didarul Islam has skills like Market Research, Sales Management, Retail, Sales, Team Management, Negotiation, Marketing Strategy, Sales Operations.
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Didarul Islam
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Didarul Islam
Multilingual Programmer In Java, C, C++, Python & Sql | Expertise In Spring Boot, Java Swing, Jdbc | Data Collection And Analysis Enthusiast | Let'S Innovate Together!Dhaka, Bangladesh
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