Diego Arelano Email & Phone Number

Born in Sao Paulo and raised all over Brazil. Ultimately arriving in Brasilia, I completed my bachelor's in Communication and Media Studies at the University of Brasilia. Eager to take advantage of the growing social media market, in 2011, I co-founded and grew my own successful advertising and marketing company, Table - Escritório Midiático. There, I was in charge of numerous different and exciting projects.In 2013, following my passions and personal interests, I moved into the travel industry when I was selected by Embratur, the Brazilian tourism board, to lead their Eco and Adventure tourism position. There, I was responsible for designing strategies to promote Brazilian eco destinations internationally. During this period, I regularly attended many international events as a Brazil representative. In collaboration with the Adventure Travel Trade Association, I was an organizer for ATTA’s first AdventureWeek event in Brazil, 2016, in the Pantanal and Bonito.In early 2017, I finally joined the Adventure Travel Trade Association team as a Latin America Partner and Project Manager. In this period, I have managed key Latin American partners who were sponsors in large events of the organization and also helped to organize several other events.Moving (and learning) in different departments at the ATTA, in April 2022 I took the Performance Marketing and Storytelling Producer roles, where I am in charge of marketing campaigns, social media strategies, adventure travel videos, and photo production.Since July 2023 I took a step further and took the Senior Marketing Manager role and I'm excited to lead the team in our mission of empowering the global travel community to protect natural and cultural capital while creating economic value that benefits both trade members and destinations. As I transition into this leadership position, one of my key focuses will be to ensure that our global organization resonates with the different regions around the world in a more approachable way.

Listed skills include Advertising, Social Media Marketing, Digital Marketing, Media Planning, and 23 others.