Diego Blanc Milá Email & Phone Number

Barcelona, Cataluña, España

Barcelona

We wake up every morning with one thing in mind: change the current consumption system. Hell, yes.We want people to think, to question everything and to find the answers to build a better future and a better world. And no, this is not a ‘Miss Universe-kind-of-better-world-speech.’ We’re talking about a real better world; we’re talking about action. Doing real stuff. We firmly believe that all of us, one by one, can do a lot to make a difference with our consumption decisions—no matter if… Show more We wake up every morning with one thing in mind: change the current consumption system. Hell, yes.We want people to think, to question everything and to find the answers to build a better future and a better world. And no, this is not a ‘Miss Universe-kind-of-better-world-speech.’ We’re talking about a real better world; we’re talking about action. Doing real stuff. We firmly believe that all of us, one by one, can do a lot to make a difference with our consumption decisions—no matter if they’re small or big. Or if its buying a pant, a house or adopting a cat. Every decision counts. We’re talking about being aware that our decisions as consumers and inhabitants of this world have an impact. It’s easy; they can be good or bad ones. Which ones will you choose?And we happen to make clothes because that’s the thing we know best. If we knew how to make computers or cars... we’ll probably do it. But we make clothes, and we push our brains out to make them as good and responsible as we can so you can dress nice and sustainable. Along these years, we have learned how important it is the decision of howwe dress everyday; clothing is one of the most polluting markets in the world. We want to change a consumption model based on the absolutely non-responsible Fast Fashion rules and offer a transparent and kind alternative. And we want everyone to wake up and stop thinking only politicians can change the world. Cause that ain’t gonna happen. Our way of thinking and consuming can change the world. Will you join us?Just THINK Show less

Barcelona Area, Spain

Urbanites, worldwide travelers and yogis, welcome. Through the conception and production of this singular infrastructure we strive to fulfill your desires of getting an authentic and stimulating encounter with Barcelona. We are more than a place to sleep, we are a place where you are able to make connections. We have created a stimulating environment where you can feel part of a global community, meet new people and experiment the local culture through a boundary dissolving concept. We offer a… Show more Urbanites, worldwide travelers and yogis, welcome. Through the conception and production of this singular infrastructure we strive to fulfill your desires of getting an authentic and stimulating encounter with Barcelona. We are more than a place to sleep, we are a place where you are able to make connections. We have created a stimulating environment where you can feel part of a global community, meet new people and experiment the local culture through a boundary dissolving concept. We offer a place where you can live, share, co-create and co-exist in an open, curious, free, responsible and adventurous way. Core Work Activities: - Generating consumer demand through brand awareness and positioning initiatives. Develop new web site, brand & communication strategy, defining brand territories and touchpoints of the customer journey.- Drive business results through Marketing Campaigns. Including Social & Google Ads, Google hotel Ads, monitoring metrics and performance on all distributed content through paid, earned and owned channels. Leadership role in managing media plan with digital and creative agencies - Coordinate revenue strategy along with the agency. - Serve as the brand ambassador and support team culture, building partnerships with either brands and events. - Close operations deals and F&B partnership. - Project management on developing inhouse PMS and integration with other automation tools. Show less

Barcelona Area, Spain

Where is the limit? It's a philosophy of life that one day, Josef Ajram, came to tattoo near the heart. At that moment it became the spirit of a community, which promotes the improvement through the practice of triathlon, running, cycling, swimming or any discipline that challenges to seek the personal limit. In WITL? we fight for the value of effort and we are convinced that through it, you can become a better person, either in sport or in life. My main tasks in the project: -… Show more Where is the limit? It's a philosophy of life that one day, Josef Ajram, came to tattoo near the heart. At that moment it became the spirit of a community, which promotes the improvement through the practice of triathlon, running, cycling, swimming or any discipline that challenges to seek the personal limit. In WITL? we fight for the value of effort and we are convinced that through it, you can become a better person, either in sport or in life. My main tasks in the project: - Elaboration of the annual budget - Funding - Launching cycling and running kits - Coordination of digital marketing (SEO, SEM, management of leads and contents), product, sponsorships and operations. - Organization trail running event for 1,000 participants. - Collaborations with other brands for limited editions.- Sponsorship activation Show less

Barcelona Area, Spain

Web platform and app of global scope for the planning, management and analysis of cycling and triathlon training. We want people who practice cycling to enjoy training and we want to facilitate the work of coaches while we promote their services to cyclists from all over the world. My main tasks in the project: - Marketing and communication strategy design. Focused on digital mkt. - We work to optimize the SEO of content with inbound marketing techniques through the software… Show more Web platform and app of global scope for the planning, management and analysis of cycling and triathlon training. We want people who practice cycling to enjoy training and we want to facilitate the work of coaches while we promote their services to cyclists from all over the world. My main tasks in the project: - Marketing and communication strategy design. Focused on digital mkt. - We work to optimize the SEO of content with inbound marketing techniques through the software Wishpond, also used for the automation of sending emails and the CRM. - Definition of social media strategy (Facebook and Instagram) and calendar contents Blog Underbike. - Control Adwords campaigns - Brand strategy. Focus group to determine the value proposal, the relationship model with the user and the positioning of the brand. Finally the Storytelling. - Product development: design and functionalities of the platform and app. - Fundraising - Search of strategic partners - Event organization and collaborations for brand activation. Show less

Barcelona

On-line local and organic supermarket. Through a pioneering web platform in the sector and out of the box design, we intend to bring our client the best of local producers, always prioritizing the quality of the product and excellent service. "The Mercat / do Local Movement aims to promote the production and consumption of local and organic products, globally with local projects."

Reto: Consolidar los valores de marca, mantener las cifras de negocio y desarrollar el nuevo posicionamiento a través de acciones de comunicación.Estrategia: Desarrollo y ejecución de campañas de publicidad worldwide (36 paises) con elevada notoriedad e impacto. Top A-list celebrity Kylie Minogue como imagen de marca. Aprovechar sinergias con las diferentes áreas del departamento (Prensa, PR, Eventos y Visual Merchandising). Coordinación de la ejecución del trabajo con los… Show more Reto: Consolidar los valores de marca, mantener las cifras de negocio y desarrollar el nuevo posicionamiento a través de acciones de comunicación.Estrategia: Desarrollo y ejecución de campañas de publicidad worldwide (36 paises) con elevada notoriedad e impacto. Top A-list celebrity Kylie Minogue como imagen de marca. Aprovechar sinergias con las diferentes áreas del departamento (Prensa, PR, Eventos y Visual Merchandising). Coordinación de la ejecución del trabajo con los departamentos (financiero, comercial, legal e I+D) y con los proveedores (agencia de medios, publicidad, medios, etc) involucrados en las campañas para el óptimo lanzamiento y desarrollo de las mismas. Seguimiento y control de resultados y evaluación de la rentabilidad dichas acciones. Gestión del presupuesto anual del área de publicidad. Reto: Desarrollo estrategia online para el e-commerce USA, que logre incrementar ventas en unidades y en valor.Estrategia: Análisis de la plataforma, de las ventas y del consumidor (Google Analytics + Servidor propio + Proveedor). Campaña basada en una selección de sites que combinen elevada cobertura para subir la notoriedad de marca, con sites afines para consolidar el posicionamiento. Acciones SEO, SEM, CPC, behavioral targeting, retargeting. Selección de producto para desarrollo de creatividades y aprobación de las mismas.Reto: Lanzamiento colección Spring–Summer a través de una estrategia interactiva, con el objetivo de extender la nueva imagen de marca en Internet, viralizar el material audiovisual, aumentar visitas al site e incrementar miembros del Club Tous.Estrategia: Desarrollo de una acción experiencial con el vídeo de warm up de campaña, ligado a una acción promocional aspiracional. El juego se planteaba a nivel mundial pero la promoción sólo válida para España debido a restricciones legales. La acción estaba apoyada por un plan de medios, e-mailing, acciones en bloggers sector moda y Canal Youtube. Show less

Licenciatura, Ade Y Económicas

Experto Digital, Marcomm, Business, Management, Actualización Profesional