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Diego Luque is listed as Strategist and marketing pro adept at influential industries (lifestyle, sports, sustainability, startups, etc). Eager about creating human-centric brands that connect with consumers through innovative strategies. at PICNIC. Purpose-driven Growth™, a company with 27 employees, based in Argentina, Argentina, Argentina. AeroLeads shows a matched LinkedIn profile for Diego Luque.
Diego Luque previously worked as Founder, Chief Strategy Officer at Picnic. Purpose-Driven Growth™ and Board Member at Enseñá Por Argentina. Diego Luque holds Licentiate Degree, Commercial And Advertising from Universidad De Ciencias Empresariales Y Sociales.
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I often like to tell people that I started stacking cans in a supermarket when I was 19 years old. Simultaneously, I studied filmmaking and created more than 30 short films in the early 1990s, an experience that proved beneficial in the corporate sector, where managing people, problems, and results is critical.With that combination, I began to carve out a career in brand development, working in all sectors of the industry, not just as a client in various sales and marketing roles, but also as a strategist in some of the most relevant Latin America advertising agenciesI've had the privilege of working with some of the world's most well-known companies, including American Express, Coca-Cola, Unilever, Toyota, Direct TV, IBM, SC Johnson, and Mondelez, to name a few.I was Director of Strategic Innovation at Ogilvy & Mather before joining Alex Pallete to create Picnic Buenos Aires. I had previously worked at Nike , where I was in charge of communication and spearheaded some of the company's most major initiatives for Southern Cone. I previously worked as the Head of Strategy at VegaOlmosPonce (now PonceBuenosAires), where I oversaw global and regional projects for a variety of brands.I had previously worked for Levi's as the Latin American Marketing Director. And before that, Renault Argentina's Brand Manager.In 2014, I was named one of Argentina's 50 most inventive persons (Apertura magazine), in part because of the creation of Ogilvy Finishers, the first startup program from a communication company in South America.I was a founding member of the Planning Association of Argentina, APG Argentina, and served as its president for some years, where I assisted in the development and dissemination of the discipline. I am a Business mentor of the distinguished panel for Naves, the IAE Business School's Entrepreneurship Center, and I often invest in a variety of technology firms.
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Buenos Aires
I am a founding partner at Camping (the legal name in Argentina of Picnic): the-picnic.comWe believe that modern brands are better built through actions over words, experiences over stories. After more than 20 years helping build brands through communication, we are now focusing on building modern brands through innovation. It’s what we call “Brand.
Teach For Argentina is a bold and diverse movement of changemakers who confront educational inequity by teaching for at least two years and then working with unwavering commitment in every sector of society to create a nation free from this injustice.
House of Genius brings together entrepreneurs and a diverse mix of collaborators from the community for an evening each month of disruptive thinking, supportive input, and creative new ideas. House of Genius is continually growing based on grassroots demand. Together, we create Genius.
Buenos Aires City
One of the most important creative schools in the world is Miami Ad School. My area of expertise at the Buenos Aires City branch's Planning and Strategy Bootcamp is Cultural Relevance.
Entrepreneur training program. It consists of eight seminars that cover key entrepreneurial themes such as business strategy, marketing, finance, human resources, and legal issues. The winners receive resources and tools to help them continue to develop their idea, as well as an international immersion trip.
ENIGMA.ART is the first NFTs marketplace which is directly related to Latin American music and Arts in general, building in this way, a new bridge which connects fans, emerging artists and their favorite artists along the blockchain, allowing them to experience both an unique encounter and an asset, which will even allow those well-known artists to.
Buenos Aires
In a few words the aim is to improving the quality & efficacy of the work, and better translating that work into great growth.
Own and sustain long term consumer connection through category. Direct and lead brand communications, inclusive of content, media, advertising and digital, for assigned category. Responsible for maximizing communication objectives. Reviews effectiveness of advertising efforts.
Buenos Aires
Other employees you can reach at the-picnic.com. View company contacts for 27 employees →
Nahuel Pérez Abbas
Colleague at Picnic. Purpose-Driven Growth™Buenos Aires, Buenos Aires Province, Argentina, Argentina
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RD
Rodrigo Díez
Colleague at Picnic. Purpose-Driven Growth™Madrid, Community Of Madrid, Spain, Spain
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LG
Lara García
Colleague at Picnic. Purpose-Driven Growth™Spain, Spain
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PE
Patricia Estévez Sánchez
Colleague at Picnic. Purpose-Driven Growth™Greater Madrid Metropolitan Area, Spain
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AP
Alex Pallete
Colleague at Picnic. Purpose-Driven Growth™Greater Madrid Metropolitan Area, Spain
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JA
Juan Arnaiz Chico
Colleague at Picnic. Purpose-Driven Growth™Madrid, Community Of Madrid, Spain, Spain
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AH
Ana Herrero García
Colleague at Picnic. Purpose-Driven Growth™Greater Madrid Metropolitan Area, Spain
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MS
Mercedes Santesteban
Colleague at Picnic. Purpose-Driven Growth™Argentina, Argentina
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CE
Carlos Esteve Moreno
Colleague at Picnic. Purpose-Driven Growth™Madrid, Community Of Madrid, Spain, Spain
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MC
Mar Corea
Colleague at Picnic. Purpose-Driven Growth™Costa Rica, Costa Rica
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Programa in-company Needed-YPO LATAM "Digital Business Acceleration Program" con una duración de 29 horas.
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Diego Luque works for PICNIC. Purpose-driven Growth™.
Diego Luque is listed as Strategist and marketing pro adept at influential industries (lifestyle, sports, sustainability, startups, etc). Eager about creating human-centric brands that connect with consumers through innovative strategies. at PICNIC. Purpose-driven Growth™.
Diego Luque is based in Argentina, Argentina, Argentina while working with PICNIC. Purpose-driven Growth™.
Diego Luque has worked for Picnic. Purpose-Driven Growth™, Enseñá Por Argentina, Neuronal, House Of Genius, and Miami Ad School Buenos Aires.
Diego Luque's colleagues at PICNIC. Purpose-driven Growth™ include Nahuel Pérez Abbas, Rodrigo Díez, Lara García, Patricia Estévez Sánchez, and Alex Pallete.
You can use AeroLeads to view verified contact signals for Diego Luque at PICNIC. Purpose-driven Growth™, including work email, phone, and LinkedIn data when available.
Diego Luque holds Licentiate Degree, Commercial And Advertising from Universidad De Ciencias Empresariales Y Sociales.
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