Dilara Kavak Email & Phone Number

Luxembourg

İstanbul

Istanbul, Turkey

• Responsible for execution & media planning of innovation projects• Marketing budget planning and P&L brands• Responsible for developing long term brand strategy • Creating & executing digital marketing strategy for Pril umbrella brand Direct report: Assistant Brand Manager & Long Term Intern

• Responsible for execution & media planning of innovation projects• Full responsibility of marketing budget planning and P&L of both brands• Responsible for digital marketing management of Cif Turkey brand , working with several agencies • Assisting for infusing new media thinking into global communications for Cif; primarily focused on social media, real time publishing, mobile, video, search.

• Responsible for development and execution of global innovation and communication projects for Domestos & Glorix Brands, working with Global agencies • Creating Domestos global communication assets from idea generation to launch with strong campaign elements (TVC, digital, instore, outdoor, print, PR).• Leading Market Development agenda for business partnering countries.• Note : Deep experience on communication development & agency management in Turkey, Russia, Ukraine, Belarus, Iran

• Managing strategy development and implementation tasks for Knorr Mealmakers in NAMET region• Developing category strategy & implementing, specifically for NAMET region • Managing innovation&renovation projects: defining 6P in detail and developing business plans • Leading TV commercials in NAMET, to be aired in several countries• Assisting in landing innovations in market, working closely with the brand building teams and global BD teams to deliver OTIF• Leading top renovation project in NAMET mealmakers. Responsible for business plan development and operational risk analysis• Foods NAMET IPM championship: leading funnel review meetings and track performances• Support & co-ordinate day-to-day marketing operational activities.

Altunizade, İstanbul

•Support overall packaging design revision which requires coordination and time scheduling •Help with management of new product launches and re-launches such as Buyulu Bohca, Ozel Gunler, Altin Yaprak, Yeşil Çay Tarçın Karanfilli, Botany •Manage co-marketing launch project of Schwarzkopf Essensity and execute Coiffeur Launch Activity afterwards•Communicate with related agencies and keep track of instore activities •Assisting in plan and execution of ATL & BTL marketing for the portfolio •Cooperating brand architecture and brand expansion strategies with supervisor•Assisting in plan and execution of qualitative &quantitative research•Help with creative solutions for product names such as Dogadan’s new medical product range•Assisting in coordination and preparation of agreements with cooperators by working with Legal Department

Acıbadem, İstanbul

•IP definition and configuration of DSLAM as well•New circuit formation, deformation and increasing speed of the circuit•Routing existing lines by setting VLAN and VPN routes via programming codes

Kartal, İstanbul

•Assisting in consumer promotion and in-store and outdoor direct marketing plans •Recording invoices in SAP and analyze weekly reports•Entry checks in B2B permanently and analysis afterwards

Bachelor Of Science (Bs), Industrial Engineering

Activities and Societies: Member of Boğaziçi Sailing Club, Member of European Students of Industrial Engineering and Management (ESTIEM).

Master Of Business Administration - Mba

Science And Mathematics

Activities and Societies: Member of Student Council