I head our qualitative research programs, insights delivery and client servicing. Convo - Strategic Conversations. http://convo.orgWe create immersive learning environments, expose you to new stories and metaphors as well as develop deep insight through research to stimulate strategic conversations about change. We work with organizations to uncover new possibilities, frame opportunities and design solutions that accelerate business growth.Our strategic conversations… Show more I head our qualitative research programs, insights delivery and client servicing. Convo - Strategic Conversations. http://convo.orgWe create immersive learning environments, expose you to new stories and metaphors as well as develop deep insight through research to stimulate strategic conversations about change. We work with organizations to uncover new possibilities, frame opportunities and design solutions that accelerate business growth.Our strategic conversations platform has three parts to it:Immerse: people, lives, context, behavior, needs, painpoints, challengesCo-Create: sharing and learning, collective discovery, conversation spaces, tool kitsBreakthrough: convos that stimulate innovation and grow your businessOur Toolbox:EthnographyRemote Research in Covid timesOnline and Mobile Platforms for Qualitative and Quantitative ResearchScrapbooks and BlographiesFocus Groups and InterviewsIntercepts and Meet and GreetsMobile and fixed UX Research and Usability labsLearning JourneysScenarios – ForesightFacilitationSocial Tools – Social MediaTechnology – PrototypingCollaboration ToolsSome of our current Clients: Unilever, Google, Intel, Facebook, Wikimedia, Nokia, P&G, Kimberly Clark, Godrej Show less

Consultant with Mosoci. Mosoci was launched in USA to provide research, strategy and innovation services in an increasingly mobile social world. We leveraged our deep understanding and appreciation of social media, social networks, web 2.0, and mobile apps for Twitter and Facebook. Some things we did:• Research studies for large organizations on subjects like Future of Mobile Social Computing, Social Media and Grooming Habits of 20 somethings, Mobile Solutions for Small and Medium… Show more Consultant with Mosoci. Mosoci was launched in USA to provide research, strategy and innovation services in an increasingly mobile social world. We leveraged our deep understanding and appreciation of social media, social networks, web 2.0, and mobile apps for Twitter and Facebook. Some things we did:• Research studies for large organizations on subjects like Future of Mobile Social Computing, Social Media and Grooming Habits of 20 somethings, Mobile Solutions for Small and Medium Businesses, Connecting the Unconnected, Kitchen Ethnographies etc. • Created Mobibook, a mashup of Facebook and Mobivox, to enable Facebook friends to call each other by name• Brand 2.0 workshops and speaking gigs on social media, digital activism, VOIP and real-time communications Show less

After 10 years with IMRB, I quit to set up my own little qualitative research consultancy. With seniority and taking on management responsibilities I missed doing the actual research myself. http://radio-weblogs.com/0121664/stories/2003/03/31/company.html Convo (http://convo.org) and Mosoci are other companies i have co-founded more recently. We are now merging all of these into one company, Convo.

Headed a team of 13 researchers. Responsible for profitability of unit and client servicing. Also responsible for training and quality control of researchers and projects.