Marketing and advertising professional with 25 years experience building business and driving revenue for companies in technology, software, publishing, healthcare, life sciences, and more. Experienced in advertising and marketing campaign development and execution, new product launches, lead generation, new business development, publishing, market research, direct response marketing, media sales, media planning and buying, copywriting, content development, direct mail, list acquisition, email and online marketing, SEO, SEM, analytics.Client portfolio includes Microsoft, Adobe Systems, Nvidia, WebMD, Life Technologies, and other top brands in technology and life sciences.