Dirk Venzlaff Email & Phone Number

Orange County, California, United States

Recruited to drive WW channel planning, business intelligence, partner coverage model and overall channel GTM strategies for Infoblox. Also leading the Global Distribution and Strategic Partner Alliances while launching new business partnerships in several regions.Spearheaded Infoblox’s first channel-led sales initiative closing $3.2 Million in new.

• Oversee the North American distribution channel business unit and foster unparalleled C-Level relationships with world-class Distributor partners. Cover the entire range of partner types including systems integrators.
• Grew NA Distribution revenue 38% – 40% each successive year to $352M annually, exceeding sales targets and expanding Fortinet’s reseller footprint to 4.5K+ active partners.
• Monetized excess hardware inventory by establishing Fortinet’s 1st Certified Refurbished Program, yielding up to 6x profitability compared to standard hardware sales.
• Led extensive data enrichment project, improving partner POS reporting frequency and data completeness 30%, and was executive sponsor for 3rd party CDM provider Model N.
• Laid out strategic plan for distribution channel partner consolidation, authoring comprehensive RFI documentation, selection methodology, review metrics, and results implementation processes. Enabled team progress to.
• Coodinated integration of Meru Networks' direct partners including account consolidation, contract negotiations, onboarding, channel pricing and partner program migration. Show less

• Transformed a side project into a full-fledged global initiative. Brought structure to and set the course for realizing the benefit of what was an expensive underutilized resource. Executive sponsor and lead business.
• Founded dedicated team of 8 to build out the global deployment, administration, and development of Salesforce.com CRM, servicing 850+ users across multiple divisions and functions.
• Spearheaded sales force automation strategy and expansion while maintaining business continuity with over 20 homegrown and 3rd party applications including ERP, PRM, lead generation, data enrichment, deal registration.
• Conducted thorough feature and gap analysis, comparing SFDC versus Oracle Sales Cloud solutions. Provided detailed findings and recommendations reporting referenced by senior executive decision makers. Show less

• Drove all sales, marketing and business development efforts for North American Distribution and Direct Marketer accounts: Avnet, Westcon, Ingram Micro, Tech Data, SYNNEX, CDW, Insight.
• Led Channel Development sales organization focused on acquiring and growing net new VARs and customers.
• Managed a team of six NAM’s, ten CDM’s and two field sales engineers. Provide cross-functional team training, coaching and mentoring.
• Oversaw all sales and business development… Show more Drove all sales, marketing and business development efforts for North American Distribution and Direct Marketer accounts: Avnet, Westcon, Ingram Micro, Tech Data.
• Oversaw all sales and business development functions including reseller recruitment, contract negotiations, new product rollouts, account management, customer relationship development, and operations.
• Owned top-level distribution executive relationships and drive channel strategy throughout all levels of the organization. Show less

• Ran Distribution strategy and lead team of National Account Managers for the top Distributors in North America
• Led operational work groups driving efficiency throughout a complex mix of environments and departments such as Finance, logistics, sales operations, Marketing, Legal, Inside Sales and the Partner Alliance Teams.

Division formed to drive focus on the Small-to-Medium (SMB) business segment. Established a new sales organization and led the efforts to build the practice.Highlights:-Responsible for leading all sales efforts in North America.-Recruited, trained and led sales team consisting of 5 territory managers, 2 engineers and 2 inside sales reps.-Developed.

Orange County, California Area

Owned revenue, profitability and growth of vendor lines with annual sales of $600 million and average inventory dollar value in excess of $150 million.Managed and trained associate product managers and administrative staff of five.Highlights:-Grew Linksys’ monthly sales by 670% (from $180K to over $1.2 million) in a one-year period.-Established new product.