Melissa N. Email & Phone Number

Houston, Tx, Us

Focus honing my vast skill set and knowledge database into actionable ways to help other businesses grow. I am currently focusing on the full customer lifecycle! This includes branding, marketing, sales, and customer success. I also keep busy making sure there is consistent messaging across platforms, test (try to break) websites and give feedback on revisions (text and formatting). I love content, from creating to posting, social media, and newsletters or drip campaigns. I love helping others to succeed, efficiently! And, through my career in big data, SaaS, marketing, and advertising for over 20 years, I am here to assist and give you time back, or to point you in the right direction with my vast network!

Leesburg, Virginia, Us

The mission of This Is My Brave, Inc. is to end the stigma surrounding talking about mental health and mental illness through storytelling. Producing this show required: - Recruiting and leading of production team of 4 people, along with our TIMB contact. - Meeting all deadlines, constant team communication, organized/assigned/used all aspects of G-Suite for efficient shared workspaces, led weekly Houston team update and accountability calls, weekly calls with TIMB.- Researched and negotiated for venues, securing The Hobby Center, a large and well-known venue. Filled all roles for necessary staff through expert negotiation skills. - Led team in over achieving targets for fundraising (137%), donors (215%), and sponsorships (all levels). Ticketing sales almost sold out (7 remaining of 500).- Created and deployed grass roots campaign to fill goal of 12-15 storytellers. I walked, talked and networked, and hung flyers. Recruited friends to help. Attended poetry/slam poetry events, local musicians’ shows, mental health/mental illness events, and used social media (Facebook/Instagram). Also promoted signups to bring a friend! - Coordinated space for both auditions and rehearsals, and negotiated to fit budget, space, and time requirements. - Filled up 43 spaces for auditions over a 3 day window, and held successfully. - Day of, coordinated arrival and set up of Founder of TIMB, video production crew filming auditions and conducting interviews, production team and volunteers, along with those auditioning. Cast all 14 spots, and made callbacks.- Effectively managed production team and cast, and coordinated with TIMB partner. - Held rehearsals, met deadlines for production and show program, utilizing patience with cast. Coordinated between all teams, vendors, sponsors, volunteers, production team, TIMB staff, cast, and venue for day of show.- Awarded the AFSP Greater Houston 2019 Lifesaver of the Year Award.

Houston, Texas, Us

In consecutive roles, directed strategies for efficiency in all departments and overall company operations, then launched, trained, and led the labels and supplies media division. Surpassed all goals for new sales and account growth/retention quarter over quarter and YoY. Sold over $2.5 Million in blank labels between January 2010-February 2021.- Founded consumables division, developed department and team from scratch, and led to achieve outstanding success in company growth and revenue generation. - Grow the consumables side of the company, focusing on blank label roll sales, printer supplies, and upsell/cross-sell opportunities. - Establish and manage all distributor and vendor relationships, including pricing strategies, relationship building, and strategic account management. Leveraged outstanding negotiation skills to secure vendors and partnerships, increasing media margins from 48% to 64% in 2020.- Average sales for blank label rolls immediately skyrocketed to over $500,000 monthly, quickly overtaking printer sales and allowing the company to grow based on negotiated margins. In Q1 of 2021, the consumables division was at over $1,000,000 monthly average sales in Q1 of 2021 with margins over 60%.- Increased net company profit on supply sales by 525% in Q1 of 2021 vs. 2020.

Houston, Texas, Us

- Using G-Suite for all communication internally, led the company to the adoption and implementation of new CRM platform. In addition, monitored usage, helped improve customer experience, and increased overall company revenue generation.- Utilized presentation and training skills to oversee staff development in large and small groups. - Facilitated organizational communication between departments, cross-functional team development, and helped drive successful customer retention and growth initiatives.

Chicago, Illinois, Us

- Managed over 250 regional restaurants; focus on setup, training, and analytics/ROI, focus on Tier 1 and large group accounts.- Utilized budgeting and pipeline management skills to manage over $105,000,000in revenue and cultivated strategies that resulted in a 12% revenue increase, and reduced churn, resulting in a 93% retention YoY. - Time/Schedule management, team coordination, and multipart revenue forecasts for Austin, San Antonio and Houston.- Team leader in the region, supporting 8 new business consultants in new business and renewal or conversion opportunities.

Chicago, Illinois, Us

Rewards Network is the premier US Dining rewards program, offering restaurants both financial and marketing services.- Managed full life cycle of sales opportunities, both new pipeline and over 150 existing accounts in the Houston metro market.- Remote position requiring schedule management, cross functional team coordination, and complex revenue projections. - Generated new leads and set qualified appointments, conducted face-to-face presentations, and secured new business.- Acquired new accounts and implemented both marketing and merchant cash advance solutions for restaurants and bars. Accomplishments: ✔️ Ensured goals for new accounts and revenue generation were met by consistently selling in the top 15% company-wide.✔️ Rookie of the year award in 2017 for attaining over 135% of quota for net client growth and merchant cash advance sales.

Santa Monica, California, Us

LimeLeads is a modern platform built to help you easily find premium sales leads. • Provided professional support, generated leads and beat revenue goals by thoughtfully monetizing client relationships.• Developed a sales action plan for each market segment to build accounts through calls and written communications.• Managed teams for both marketing and sales, including projections and revenue management, and monthly P&L.• Identified potential customers, initiated sales calls, conducted product tours, prepared and presented custom proposals.Accomplishments: ✔️ Navigated team through over 3,400 customer inquiries and conducted over 2000 demonstrations, resulting in new and/or grown business.✔️ Accountable for team of 3, managing over 7,000 accounts, serviced and retained at a rate of 92% YoY, from SMB’s to Enterprise accounts.

Jacksonville, Fl, Us

Dun & Bradstreet helps customers accelerate growth and improve performance with data and analytics.- Responsible for acquiring new customers for B2B intelligence solutions using consultative selling techniques.- Presented to client executives, managed client relationships, and achieved timely implementation of solutions. - Promoted to team leader and mentor, responsible for training new hires and providing ongoing support. - Overachieved targets through selling marketing solutions, SaaS, API, CRM integration, and credit risk monitoring.Accomplishments: ✔️ Consistently in the top 10%, selling within all industry sectors, from the SMB market to Fortune 100 companies.✔️ Participated in industry tradeshows, led trainings and presentations, and due to outstanding success was appointed to multiple cross functional teams.

West Hollywood, Ca, Us

Citysearch is an operating business of CityGrid Media and helps you find local businesses in your city and neighborhood.• Online digital marketing and new business development through outside sales and networking to generate revenue.• Generated leads, maintained pipeline and CRM data, acquired, and serviced new business and existing accounts.• Repeatedly exceeded monthly goals by generating high levels of new clients along with excellent retention rates. Accomplishment: ✔️ Reached the top 25 account executives rookie year by demonstrating performance in increasing market share.

Yellow Book USA, Inc. provides digital and print marketing solutions to small and medium-sized businesses.• Consultative outside sales position requiring organization, self-motivation and time management skills. • Consistently achieved objectives for revenue generation through print, online and search engine advertising sales. • Responsibilities included prospect generation, along with all aspects of account development and retention.

Ba, Communication Studies - Magna Cum Laude

High School Diploma, General Studies