Divya J Email & Phone Number

Bengaluru, Ka, In

> Independently managed Amazon advertising campaigns for multiple e-commerce brands, focusing on product targeting and category-specific ads to increase brand presence on Amazon.> Reduced ACoS from 25% to under 15% across all accounts by implementing comprehensive negative keyword management and bid strategy.> Analyzed conversion data and optimized product listings to boost organic ranking and reduce dependency on paid ads.> Managed Amazon Storefront for brands, aligning… Show more > Independently managed Amazon advertising campaigns for multiple e-commerce brands, focusing on product targeting and category-specific ads to increase brand presence on Amazon.> Reduced ACoS from 25% to under 15% across all accounts by implementing comprehensive negative keyword management and bid strategy.> Analyzed conversion data and optimized product listings to boost organic ranking and reduce dependency on paid ads.> Managed Amazon Storefront for brands, aligning ad strategies to drive traffic and conversions.Spearheaded Amazon PPC and Google Shopping campaigns, driving a 40% increase in overall e-commerce sales within 12 months.> Integrated dynamic retargeting strategies, resulting in improved conversion rates and a reduction in shopping cart abandonment.> Developed and executed seasonal Amazon Prime Day strategies, achieving peak sales periods with custom ad creatives and lightning deals.Amazon AdvertisingAmazon PPC (Pay-Per-Click)Amazon DSP (Demand Side Platform)Sponsored ProductsSponsored BrandsSponsored Display AdsAmazon AttributionAmazon Campaign ManagerAmazon Ad ConsoleACoS (Advertising Cost of Sale)ROAS (Return on Ad Spend)CPC (Cost Per Click)CPA (Cost Per Acquisition)Amazon Bid OptimizationAmazon FBA (Fulfillment by Amazon)Product Targeting AdsASIN TargetingKeyword TargetingNegative Keyword ManagementProduct Display AdsAudience RetargetingAmazon Prime Day StrategyAmazon AnalyticsAmazon Search Term ReportAmazon Listings OptimizationAmazon Conversion RateAmazon Category TargetingBrand Protection (Amazon Ads)Amazon Lightning DealsAmazon Buy Box StrategyAmazon Storefront ManagementCustom Ads (Amazon Ads)Headline Search AdsVideo Ads (Amazon)Sponsored Brand Video AdsAmazon PostsAmazon Reporting & InsightsPortfolio Budgeting (Amazon Ads)Amazon Advertising APIAmazon Marketing Services (AMS)Enhanced Brand Content (EBC)Seller Central AdsAMS Keyword ResearchAmazon Campaign PerformanceAmazon Ad Strategy Show less