Divya Bhalla Email & Phone Number

Bangalore Urban, Karnataka, India

Innovated and managed end-to-end product-cycle to launch Meesho's first 0-CAC user-acquisition channel, "Meesho Discovery BOT", an industry-first shopping experience, leading to 5% increase in DAU baselineDesigned "hyper-local referrals" to overcome growth-plateau in 100+ districts, unlocking 10Mn users at 80% CACLed a 9-member cross-functional team to expand contribution of social-media influencers (SMIs) user-acquisition channel from 3% to 8% by building industry's largest… Show more Innovated and managed end-to-end product-cycle to launch Meesho's first 0-CAC user-acquisition channel, "Meesho Discovery BOT", an industry-first shopping experience, leading to 5% increase in DAU baselineDesigned "hyper-local referrals" to overcome growth-plateau in 100+ districts, unlocking 10Mn users at 80% CACLed a 9-member cross-functional team to expand contribution of social-media influencers (SMIs) user-acquisition channel from 3% to 8% by building industry's largest network of SMIs, acquiring 10 Mn new users Show less

Gurugram, Haryana, India

- Awarded fast-track promotion to Consultant- Served 6 clients across Financial Services and Healthcare on strategy and analytics engagements - Supported end-to-end delivery for clients across market entry and product cases ~ Go-to-Market for Australian Fintech Co.- Defined Go-to Market Strategy for U.S. entry of Australian Buy-Now-Pay-Later Fintech Company- Led development of 5-year financial model and business outlook including market sizing and cost benchmarking -… Show more - Awarded fast-track promotion to Consultant- Served 6 clients across Financial Services and Healthcare on strategy and analytics engagements - Supported end-to-end delivery for clients across market entry and product cases ~ Go-to-Market for Australian Fintech Co.- Defined Go-to Market Strategy for U.S. entry of Australian Buy-Now-Pay-Later Fintech Company- Led development of 5-year financial model and business outlook including market sizing and cost benchmarking - Supported defining of product, value proposition and pricing strategy to achieve ~$7B Revenue in 5 years~ New Business Building for Credit Card Provider- Defined key offerings for new service line on Travel and Expense Insights for leading credit card provider (Revenue > $47 B)- Prioritised customer needs to define differentiated product offering; - Worked with RnD team to develop phased product launch of 10+ product initiatives over the course of 3 years~Published official Deloitte Recommendations on cost-reduction; leveraged by leaders across 8 industries and 15 countries Show less

Gurgaon, India

India

- Built social enterprise aimed at improving sales of indigenous products handcrafted by women from rural India- Led a team of 4 volunteers and 6 entrepreneurs in defining business model, target market and value prop- Supported ~500 (and counting!) women entrepreneurs in attaining financial independence

Finance

Young India Fellowship, Post Graduate In Liberal Studies

Business/Commerce, General With Mathematics And Economics, 96%

Activities and Societies: Sports Captain 2013-2014