Divya Mehta Email & Phone Number

Ann Arbor, MI, US

• Strategy:
• Developing and implementing a strategic plan to guide organization's direction and define the path to achieve our goalMarketing Planning & Implementation for Lead Generation:
• Develop comprehensive annual marketing communications plan, including target markets, branding, messaging, and timing.
• Implement strategies and tactics to drive qualified traffic, utilizing channels like newsletters, email campaigns, webinars, Google Ads, and LinkedIn… Show more Strategy:
• Implement strategies and tactics to drive qualified traffic, utilizing channels like newsletters, email campaigns, webinars, Google Ads, and LinkedIn ads.Branding/Messaging:
• Enhance both external and internal perceptions of the company to contribute to revenue growth and market share.

Ann Arbor, MI

• Managed SEO and PPC projects for multiple clients coordinating resources and ensuring alignment with client objectives.
• Acted as a liaison between the company's production team and clients, effectively communicating SEO and/or PPC strategies and maintaining task progress.
• Coordinated and attended client meetings to ensure client satisfaction and optimize performance of PV strategies.
• Identified upsell opportunities and adeptly handle proposal writing, SOWs, and change orders for… Show more
• Identified upsell opportunities and adeptly handle proposal writing, SOWs, and change orders for upselling.
• Stayed updated on project tasks for the entire team, optimizing workflows based on client needs and strategies.

• Managed over twenty client accounts from retail, utilities, health care and pharmaceutical industries. This included responding to client requests, creating timelines for client deliverables, educating clients on the.
• Turned around a number of at risk accounts by engaging clients and ensuring renewals for those accounts. In many cases additional products or services were purchased.
• Partnered with clients and research… Show more
• Partnered with clients and research department to develop surveys to measure customer experience with online and offline channels.
• Analyzed customer data and presented findings to clients to help them identify areas of opportunity for improvement to the customer experience both online and offline.
• Provided support to sales staff on renewals for current clients and new business with prospective clients.

• Conducted market research to influence new product development for company that is developing molecular biology reagents for research and diagnostic applications.
• Identified leads that would be targeted by sales staff.

• Performed internal & external analysis to categorize target customer segments in order to identify market needs and types of services required by customers.
• Used company and customer analysis to create Sales and Marketing plan which was presented to senior leadership team.
• Managed multiple advertising campaigns including email, online and print to increase company awareness.
• Created marketing and advertising materials for internal and external customers. This was well… Show more
• Created marketing and advertising materials for internal and external customers. This was well received by both segments.
• Collaborated with Scientific Project Leaders to write proposals for potential new business.

• Assisted in management of multiple drug development projects. One project has successfully completed Phase I.
• Assisted in creating protocols for drug development testing & reviewed results to see feasibility of drug/device combination.
• Managed over $100K of laboratory equipment to ensure smooth lab operations.
• Created project plans & communicated with multiple departments to ensure on-time delivery.
• Performed laboratory testing on DPI and MDI for early drug and… Show more
• Performed laboratory testing on DPI and MDI for early drug and device development. Show less

• Assisted in management of multiple drug development projects. One project has successfully completed Phase I.
• Assisted in creating protocols for drug development testing & reviewed results to see feasibility of drug/device combination.
• Managed over $100K of laboratory equipment to ensure smooth lab operations.
• Wrote and reviewed Standard Operating Procedures (SOPs) for testing to ensure compliance.
• Created project plans & communicated with multiple… Show more
• Created project plans & communicated with multiple departments to ensure on-time delivery.

• Performed various laboratory tests for stability analysis on multi dose inhaled samples and solid samples for pre-clinical development.
• Assisted in training new employees.
• Ensured compliance with GSK safety regulations.

• Performed physical and chemical analysis for product release as well as stability, validation and development testing.
• Ensured compliance with all safety standards and protocols.
• Created training plans for new employees.

Mba, Marketing And Biosciences Management

Activities and Societies: President BioPharma Management Club, Social Chair-MBA Student Association, Member of National Association of.

B.S., Chemistry

Activities and Societies: Volunteer Pitt County Memorial Hospital, Rocking Horse Ranch, Undergraduate research in traumatic brain injury.