Darin Dixon Email & Phone Number

Rocky Mountain Region

Waltham, Ma

- Full P&L Responsibilities.Report directly to the CEO, and interact with the Board of Directors- Hired by PE firm (TPG) to build and commercialize surgical sales team, clinical application specialists, equipment reps, marketing, training, and entire US Mgt team- Very clinical sell to ophthalmologists in OR by up-selling surgical knives, packs, IOLs, viscoelastic, glaucoma products, and eventually phaco and laser products in OR environment.- Set up all sales rep and US, Canada based sales quotas, budgets, compensation & incentive plans. Full responsibility for all training, retention, President Club incentive programs, and sales advisory panels. Worked tirelessly with supply chain, marketing, customer service, and distribution to ensure seamless positive customer experiences.- Launched the Beyeonics One HDVisualization system to replace microscopes in routine cataract and retina cases. First of its kind, distruptive technology. - BVI acquired PhySIOL IOL in Europe and started US clinicals to launch unique tri-focal to US surgeons. Took on responsibility with downstream marketing to hire IOL reps, Clinical App Specialists, and to put in place systems and processes to ensure IOLs can be sold in US and customers can enjoy and benefit from positive experience with the buying experience around IOLs. - Created several "customer-facing" programs and experiences to ensure BVI captured repeat business, and gave customers the best reason to return again. Experienced tremendous market growth by averaging over 30% YoY growth and over 75% GM yearly.

Irvine, Ca

- Sr. Vice President, Global Sales (Chief Commercial Officer). Hired with full global responsibility to launch the KAMRA corneal inlay in the US. The inlay is a first of its kind, innovative small-aperature intraocular lens (IOL). KAMRA had CE mark upon hiring, but no FDA approved. Went through full FDA Panel, US approval, commercialization, and full product launch in US, Canada, and LATAM. - Put in place key KOL Advisors, Medical monitors, etc. Worked hand-in-hand with downstream marketing, training, and prof ed to ensure launch criteria and surgical techniques in the field were followed precisely to ensure best possible patient safety, outcomes, and efficacy. - Hired, trained, and launched product until key milestones were met. Hit over $50M in revenue with combination of AccuTarget HD analyzer and KAMRA corneal implant sales. Strict surgical guidelines were followed and OR based protocols followed to guarantee maximum results- Certified and trained over 400 MDs and implanted over 33,000 inlays upon launch hitting key milestones and sales targets.- Created from ground floor all comp plans, quotas, training groundwork and surgeon protocols, sales reps incentives, milestones, and sales controls/metrics via CRM systems to track customer base, sales order history, trends, and growth metrics

Seattle, Washington, United States

- Responsible for all US Sales functions, P&L responsibility, budgeting, forecasting, and sales execution. - MST is a leader in cornea, retina, and cataract disposable and reusable instrumentation. US leader in Malyugin ring sales, capsular tension rings, I/A instrumentation, phaco tips, femto-phaco tips, 25g and 27g specialized instrumentation- Took all distributor sales direct, and doubled size of sales force in just 18 months.

Western Us

- Abbott Medical (formerly AMO, and now J&J Vision) is one of the big 3 in ophthalmic surgical devices, implants, capital, and IOLs to anterior and posterior segment surgeons.- Sr. VP of Sales for 5 years managing three seperate business units: Surgical, Refractive, Corneal. Responsible for a $175MM+ budget- Started as rep with AMO, selling IOLs, Phaco, adjuncts, and all products needed for cataracts, LASIK, and glaucoma procedures. Enjoyed tremendous amount of success and over a 5 year period as a rep and RSM, received several "Of the Year" President's Club awards, and multiple Master's Clubs and other top sales awards for my contributions. - Promoted quickly as a Sr Director of Sales, and ran US Sales for AMO. Full P&L responsibility with direct reports spanning all areas of: equipment (phaco and lasers), IOL reps, Territory Managers, RSMs, Teaching Institution reps, and Premium Practice Specialists. -Key member of the executive leadership team, Marketing Advisory Council, and Franchise Team Member.

Utah, Idaho, Montana, Colorado, Wyoming

- Sold ENT, Plastics, Cranio-Facial, Neuro, and Spine implants, fixation devices and trauma products. Also sold the Stryker Navigation System for Neuro and Spine surgery. - Covered 5 state area, and managed a sales book of over $6M in revenue averaging over 52% growth YoY and capital equipment growth of over 122% YoY