Kevin Butler Email & Phone Number

Pittsburgh, Pennsylvania, United States

• Art direction for all print and digital production of marketing materials and advertisements
• Creation and monitoring of annual marketing plan, including monthly reporting on KPIs and ad spend, creation of strategic partnerships, and implementation of organization-wide growth initiatives
• Multi-level communication for coordination of interdepartmental projects
• Creation of processes and training materials for Marketing and Education departments
• Website restructuring and maintenance
• Goal reporting to internal leadership and external donors and stakeholders

Greater Pittsburgh Area

• Art direction of bespoke digital and print deliverables for various companies, clients, and organizations.
• Turnkey video production solutions to produce video assets for advertising, education, and digital content marketing purposes.
• Business branding and development.
• Photography, including packshot, real estate, glamour, and documentary, for use in both digital and printed materials.
• Motion graphic design in the form of pictorial animation and text elements primarily within videos or as standalone assets.
• Digital illustration and graphic design.

Washington, Pennsylvania, United States

• Managed websites for properties nationwide, including page builds and updates
• Full-scale migration and conversion of web presence for acquired properties
• Ad buying and organic strategy
• Social media content production training - established content production guidelines for property use
• Reputation management and customer service
• Interdepartmental coordination and direction

Greater Pittsburgh Area

• Daily management of more than twenty social media accounts across sites such as Facebook, Instagram, Twitter, and YouTube.
• Creation of digital assets for advertising and educational purposes, including photography, video, fliers, and infographics.
• Planning, shooting, and editing of photo/video content for company website, social media, and blogs.
• Digital asset management (sorting and archiving of media and text documents for future reference and use).
• Analytics - creation and management of tracking information for different media types, outlets, and applications to determine best implementation on all levels.
• Understanding of best practices and most effective uses of social media outlets and their algorithms and audiences.