Darren Johnson Email & Phone Number

London, United Kingdom

As part of the Fitch Group Design & Creative team I am responsible for all visual aspects of the Fitch brand, with a responsibility for the creation and/or approval of all the design & creative aspects of content delivered across the Fitch Group, with a remit to push a ‘One Fitch’ experience as a key part of core brand principles.Specific achievements:Part of the design and creative process behind the new Fitch Solutions logo and brand imagery. Responsible for implementing the brand across print, exhibition, web and email marketing collateral, ensuring consistency across multiple platforms with a focus on ePubs.

London, United Kingdom

I was the main design resource for the marketing department and I delivered creative for all internal departments where required. I worked collaboratively with senior stakeholders in the UK and US on global design initiatives creating marketing collateral for both BMI Research and the Fitch Group of companies. I headed up the design team, scheduled the workflow and assigned tasks according to skills and proficiencies.Specific achievements:I designed and implemented the BMI Research brand and I acted as brand guardian, ensuring consistency of style across all campaigns and often in multiple languages. I designed the company website, store site, microsites and email templates, all direct mail campaigns, sales collateral, product catalogues and graphics for e-marketing campaigns.I developed a comprehensive suite of sales based templates such as proposals, presentation slide decks, usage reports and infographics, to ensure consistency of brand style when sales staff are presenting to clients.In addition, working with the New York marketing team at parent company Fitch Group, I designed the marketing portal for their credit ratings information outlet FitchConnect and all associated print and e-marketing collateral.I created and rigorously maintained a logically designed filing system, including maintenance of current and archived projects and materials.

Cambridge, United Kingdom

Managed a design team of four and recruited freelance resources where necessary, I was responsible for traffic scheduling, meeting with key account managers on a daily basis to ensure efficient studio workflow in a highly demanding, fast paced design agency. In my creative capacity, I developed on going, in-progress work for both print and web, implementing detailed briefs and amends from clients. I artworked approved designs; checking against strict brand guidelines and producing print ready PDFs.

United Kingdom

During this period I successfully sourced several accounts including; a series of 60 glossy brochures for top-end estate agents across the UK (Knight Frank, Hamptons, Chestertons, Savils, Glenntree, Andrew Grant, Statons, Hetheringtons, Aspire and many more). I illustrated GCSE and A-level papers for a highly respected examination agency, and a variety of other clients from the charity, removals and agricultural sectors.

Cambridge, United Kingdom

I was the creative lead on key client The Imperial War Museum at Duxford, implementing an illustrative design style for their marketing collateral on all show-day campaigns. I successfully pitched and won a key account with the National Trust (Eastern Region) to produce all public facing print collateral for 2007. I oversaw and scheduled the workflow through the studio and I also managed the junior designer, assigning appropriate tasks and arranging training days where necessary.

Cambridge, United Kingdom

I produced technical illustrations for a wide range of confidential examination papers for which accuracy was essential. The layout and designs had to be prepared efficiently for output to a variety of print systems. I worked on A- A/S level and GCSE papers for all subjects and EFL (English as a foreign language) papers for overseas customers.

Huntingdon, United Kingdom

I produced artwork for the pharmaceutical industry creating accurate and detailed illustrations for instructional training manuals working with organisations such as GlaxoSmithKline and Beechams.