Deborah Warner Email & Phone Number

Chicago, Il | Kalamazoo, Mi

Strategize, design and execute corporate and business communication content and experiences that advance business priorities and align with brand, vision, values and objectives. Execute across a range of marketing disciplines including: digital and print content marketing, public relations, media outreach, corporate communications, sales enablement, brand events, e-Learning and Alliance management.Clients include (among others) Cisco, Hewlett- Packard, IBM, Disney, Chevron, NetApp, Kodak, Apple, Synaptics, Trend Micro, and the CA Department of Public Health.Highlights include:Managed communication and field sales strategy of a 24-city mobile marketing tour for Kodak Digital Division that produced 40K consumer experiences and generated sales that moved Kodak's market rank from fourth to first inn three months. Wrote and produced a product video that garnered 75K targeted customer exposures in first week and increased lead generation 35 percent.Produced a consumer education promotional video for the Smart Grid Consumer Collaborative that drove a 45 percent conversion rate for their utility industry partners.Created a Chevron channel partner eLearning program that improved partner loyalty and increased Chevron's market share by twelve points.Scripted and produced 120+ videos (34 award-winning) for marketing, sales enablement, branding, employee communication, training and stakeholder relations.Executed a content marketing program for Pacific Media that increased lead generation 50 percent with a 28 percent conversion rate.To learn more, visit my website at: www.deborah-warner.com (Linked in Contact Info)

Orlando, Florida

Responsible for leading the Disney Company Global Crisis Response Task Force to develop and implement a globally consistent, world class capability for issues management, crisis/incident response and crisis communications for Disney Parks & Resorts worldwide, specifically for Walt Disney World Resort, Disneyland Resort (Anaheim), Disneyland Paris, and Tokyo Disneyland. This initiative reported directly to the President of Disney Parks & Resorts and was connected with the Disney Public Affairs & Government Relations Department and closely aligned with Operations and Security divisions worldwide.

Orlando, Florida

Responsible for nurturing and optimizing strategic partnerships between The Walt Disney Company and Epcot Innoventions Corporate Partners, including among others: Apple, IBM, Honeywell, GE, GM, AT&T, SEGA, Xerox, Monsanto, Oracle, and Motorola through multi-platform marketing activation initiatives designed to drive brand awareness and value for The Walt Disney Company and Corporate Sponsors. Achieved a 100 per cent sponsorship renewal rate and incremental funding by enhancing sponsorship marketing opportunities, improving operational responsiveness, and delivering outstanding sponsor relationship management.

Chicago, Il

Responsible for managing all internal and external messaging throughout the Hammacher Schlemmer organization including public relations, media relations and community relations to drive awareness and understanding of Hammacher Schlemmer among its’ primary target audiences, including current and prospective customers, business partners, employees and key influencers. Highlights:•Executed a consumer public relations strategy that increased HS audience exposure by 500 percent over five years, contributing to record sales and database asset growth. •Created and executed a Hammacher Schlemmer-branded Signature event, "Search For Invention," that became a decades-spanning annual event that generated consistent, annual media coverage in leading media outlets, including: The Wall Street Journal, Today Show, New York Times, CNN, CNBC, Good Morning America, The Letterman Show, and more.•Developed a brand positioning and messaging strategy and oversaw consistent message implementation across all corporate and retail units, contributing to enhanced exclusive product opportunities and increased retail traffic and sales.

Bachelor Of Arts (B.A.), Triple Major: Political Science, Journalism, Asian Studies, Summa Cum Laude

Activities and Societies: WMU Honors College, D.C. Shilling Senior Award for most outstanding scholarship and academic performance.

Master Of Fine Arts - Mfa, Creative Writing