- Responsible for managing both Performance (SA360) and Programmatic (DV360) Specialists for the largest advertisers and agencies among different industries; - Coach and develop a product specialists team in order to provide sophisticated support for Programmatic (Media Unification, Connected TV, DOOH etc) and Performance (Growth strategies), driving maturity and leverage customers knowledge.

- Responsible for managing the Performance Team for the largest advertisers and agencies among different industries; - Coach and develop a product specialists team to recommend digital marketing strategies in order to help customers and agencies achieve its business goals, improving their digital maturity as well; - Develop actionable insights for the team in order to achieve Google's goals and KPIs related to Search, Display and Video products.

- Responsible for structuring the Conversion Lab in Brazil and LatAm, which offers strategic and analytical consulting service, entirely agnostic;- Consultative approach on Business Development for the largest advertisers of Google among different industries;- Helped customers on improving their websites’ User Experiences based on experimentations through Web Analytics data;- Assisted customers on drawing the best attribution model strategies for their business in regards to cross-device, cross-channel and online to offline topics. - Recommended measurement tactics and actions in order to better evaluate customers’ business goals in digital, such as micro-conversion mapping, new KPIs, lifetime value methodologies, and remarketing, improving their digital maturity;- Evangelized A, B and C levels about Measurement, Attribution and User Experience in many external events.

- Management and leadership of the Business Intelligence, Projects, IT, Search (BID Management and SEO) and Media (Display, Dynamic Ads and Programmatic) teams of E-Commerce business unit;- Strategic consulting, projects and digital operations management for e-commerce clients;- Collaboration with sales team to ensure offerings are delivered on time and to expectations.- Main clients: Azul Linhas Aéreas; Walmart Brazil and LATAM; B2W Viagens (Submarino, Americanas e Shoptime); Mitsubishi, Liberty Seguros; TIM; AlmabBBDO; Click Isobar; DPZ; JWT; Pereira O’Dell.

- Responsible for coordinating the Client Services and IT teams;- Planning of interactive and digital campaigns projects.- Main clients: Gol Linhas Aéreas; B2W Viagens (Submarino, Americanas e Shoptime); Azul Linhas Aéreas; Volkswagen; Pepsi Brazil and LATAM; Pernambucanas; AlmapBBDO; NeogamaBBH; JWT; TV1; F/Nazca; Rapp Collins; DPZ.

- Responsible for coordinating the Client Services team;- Digital presence management of Bosch; Nestlé (Ninho Soléil); Saucony; Rodobens; Meio & Mensagem and Instituto Mc Donalds;- Production and analysis of web analytics reports (Google Analytics e Webtrends);- Production and analysis of search campaigns reports (branding).