Worked closely with UX Researchers, UX Architects, and UX Designers across Cox Automotive B2B products to provide quantitative support for iterative product development decisions. Collaborated with UX Researchers to extract questions and hypotheses from generative research to better equip stakeholders for new product ideation and innovative problem solving. Collaboratively synthesized qualitative and quantitative research to provide accessible, digestible, and actionable insights for product and engineering stakeholders.

Served as a freelance resource and occasional on-site representative for Loud Canvas Media across dozens of unique local small businesses and non-profit projects. Responsibilities focused around web design and front-end development initiatives and occasionally offered user experience, photography, and server-side development support on larger projects.

As part of an Agile Scrum team, refreshed a customer-facing reporting and analytics toolset leveraged to make daily actionable decisions as well as longer-term strategic decisions. Influenced the underlying API design, information architecture, and interactive components to facilitate a positive customer experience.

Worked as part of a team responsible for analyzing both product and key client performance (OEMs, Groups). Responsibilities included querying complex transactional environments, data warehouses, and leveraging third party research and datasets to measure, report on, and analyze automotive marketing related activities (vehicle model releases, Super Bowl advertisements, product and service adoption/ROI, etc).Built an automated solution for monthly reporting to satisfy a core understanding of dealership audience, acquisition, behavior, and conversion. Scaled this solution to serve thousands of single point dealership's core reporting needs.

Provided consultative support for technical Google Analytics implementations and digital strategy recommendations for highly trafficked, complex web properties that required sophisticated web analytics solutions such as currency standardizations, cross domain tracking, localization considerations, and more.

Wore several hats at a SaaS start-up focused on promoting and distributing studio recordings to grow interest in the live music scene. Primarily built the social front-end experience, with other miscellaneous responsibilities including marketing, analytics, event booking, and managing a small team.

Provided support for grading assignments, and held twice-weekly office hours for web development courses at the University of Vermont, assisting students in understanding and implementing core web technologies like CSS, HTML, JavaScript, and basic server-side concepts (functions, includes, DRY, relational database fundamentals, etc).