Svitsoft is a digital marketing and technology agency specializing in performance-driven advertising, software development, and innovative solutions for business growth.Prior to the war, I spearheaded the implementation of core company processes, including a full-scale HR system, client engagement protocols, and unit economics that optimized revenue allocation and ensured financial stability.When the war began, I focused on keeping the company afloat, reestablishing client relationships, and reinstating our pre-war operational framework.Took on a broader operational role, overseeing all facets of the agency’s activities, from finance and accounting to sales and strategic planning.Led efforts to adapt to unprecedented challenges, streamlining costs, restructuring internal workflows, and building a crisis-resilient business model.Fostered a collaborative, transparent team culture that allowed us to maintain efficiency and adaptability, even in the face of constant change.S

Coordinated cross-functional teams to deliver high-impact campaigns supporting Ukraine’s resilience and awareness efforts on a global scale.Developed and implemented efficient operational workflows, ensuring timely execution of projects in a rapidly changing environment.Managed relationships with stakeholders, including international partners, volunteers, and media outlets, to amplify the reach of the initiative.Streamlined resource allocation to maximize the effectiveness of humanitarian aid and informational campaigns.Led crisis management efforts, quickly adapting strategies to overcome logistical challenges and ensure project continuity under complex circumstances.Fostered a collaborative culture within the team, aligning efforts towards a shared mission of supporting Ukraine.

Providing advice and support for the implementation and development of processes in the following areas:- Hiring, onboarding, adaptation, offboarding- Organizational structure- Operating activities- Efficiency mark- Grading- Organization of staff work

1. A comprehensive and effective system for working with people has been developed2. Developed and implemented organizational structure and corporate rules(HR-policy and procedures, internal corporate documents and instructions, controlover their implementation);3. Developed and implemented systems for assessing the effectiveness of the workof employees;4. Developed and implemented systems of financial and non-financial motivation;5. Developed and implemented a grading system in the digital and webdevelopment departments;6. Developed and implemented a culture of feedback and a culture of monitoring thestate and level of satisfaction with the work of personnel;7. Developed and implemented a culture of conducting strategic sessions;8. Developed and implemented a culture of internal communications;9. Consulting the head on personnel management, employee retention, systemsdevelopment and key decision-making;10. Performing and support other common HR activities.

Employee Retention Management System was developed from scratch, HR politicsand procedures were implemented and managed.1. Minimizing the turnover of staff;2. Notification of the management of proposals/wishes/section of staff;3. Feedback to employees on their issues/problem;4. Employee Experience Management;5. Employee Adaptation and Development;6. Troubleshooting Action Management;7. Management Motivation System Development;8. Perfect Candidate Profile Development;9. Control employee level of satisfaction and dedication;10. Maintenance of corporate culture and favorable atmosphere in the company;11. Organizing corporate events;12. Coordinating a team of retention managers in different locations.