Dan Mackenzie Email & Phone Number

Des Moines, IA, US

Seattle, Washington, US

New York, NY, US

Lead product marketing activities with cross-functional GTM. Direct product launches, manage analyst relations, write and produce product content/media, develop strategy for product positioning and audience definition. Collaborate with leaders across product, sales and marketing ops. Represent Torq and engage with external audiences including media.

Santa Clara, California, US

Own platform-level messaging and strategy for Prisma Cloud, a cloud native security platform. Act as product SME and champion. Lead cross-functional teams across product management, research, sales, and marketing to launch products and achieve operational goals. Own and iterate campaign and program themes to gain mindshare with targeted cybersecurity.

Santa Clara, California, US

Defining the cloud native security market and fueling demand for Prisma Cloud, the first cloud native security platform. Driving the editorial direction, production, execution, and measurement of content for security, DevOps, compliance, and CSO/CISO audiences. Working closely with product marketing and demand gen teams to create content strategies for.

Des Moines, IA, US

Senior writer focused on digital and creative strategy. Helped clients develop a story and define their audience. Then create a strategy and content that meets their goals. Wrote website content, SEO, ads, commercials; naming and branding; voice and tone guidelines; brand messaging; campaign strategy and execution.

Des Moines, IA, US

Created and edited client content for nonprofit direct mail, email, and social media. Developed campaigns and messaging strategies for fundraising programs and campaigns. Helped maintain and create new articles for Stelter company archive of content to ensure compliance with current tax laws, fundraising trends, and style.

Ames, Iowa, US

Managed calendars, content processes, and analytics for 6 product lines. Wrote white papers, ebooks, blogs, emails, ads, and social posts. Responsible for increasing traffic, engagement, and leads. Managed a team of three staff plus freelancers to produce effective and on-strategy content. Ran operations on time and on budget. Worked across channels and.

Ames, Iowa, US

Wrote and edited creative copy for marketing campaigns across multiple channels, including white papers, ebooks, blogs, emails, ads, and social posts. Created and managed content calendars for 2 product lines. Supported the integration of marketing analytics by working with internal and external stakeholders.

Ames, Iowa, US

Wrote powerful content to support multiple product lines and marketing channels, including white papers, ebooks, blogs, emails, ads, and social posts. Collaborated with product marketing, design, and demand gen to execute marketing activities. Worked with marketing channel owners to achieve goals and objectives for initiatives.

Ames, Iowa, US

Wrote, produced, and coordinated customer case studies and testimonial videos. Managed external vendors like photographers to generate supporting assets. Developed from scratch then managed a customer content library.

Ames, Iowa, US

Assistant news editor in charge of local politics and university administration. Managed and edited up to 10 junior reporters, helping to develop writing and reporting skills.

Ames, Iowa, US

Reporter for university administration and local politics.

US

Licensed insurance sales position for an inbound call center selling personal home, auto, and umbrella insurance in 46 states.

Chevy Chase, MD, US

Licensed insurance agent and representative in charge of managing existing customer accounts in an inbound call center.

Bachelor Of Arts (Ba), English Language And Literature

Public Relations And Applied Communication