Guy Dolev Email & Phone Number

Tel Aviv-Yafo, Il

About Enso:Enso is a forward-thinking startup revolutionizing the way small businesses & freelancers access AI services. Our marketplace offers a diverse array of AI agents capable of performing various tasks, such as content creation for social media and web, SEO optimization, paid advertising, Podcast creation, Blog posts and so much more. We're committed to empowering non-technical entrepreneurs with advanced, easy-to-use tools that drive growth & efficiency in fraction of the cost of tradition service providers.Role Overview:As the Marketing Lead at Enso, I am at the forefront of our mission to democratize AI services for small businesses and freelancers. My role involves crafting and executing innovative marketing strategies that drive rapid growth and engagement within our target market. I am responsible for shaping Enso’s brand identity, enhancing our digital presence, and building a robust pipeline of paying customers.Key Responsibilities:Strategic Planning: Develop & implement comprehensive marketing plans that align with Enso’s growth objectives.Digital Marketing: Lead digital campaigns across various channels (social media, email, SEO, PPC) to increase brand awareness and drive customer acquisition.Content Creation: Oversee the production of high-quality, relevant content that resonates with our target audience and positions Enso as a thought leader in the AI services space.Analytics and Reporting: Utilize data-driven insights to measure the effectiveness of marketing efforts and optimize strategies for maximum impact.Collaboration: Work closely with the product, sales, and customer success teams to ensure a cohesive and seamless customer journey.

Tel Aviv District, Israel

Transition from growth to efficiency: Implementing an action plan that balances the need to reduce costs with the need to maintain performance. We were able to prioritize and achieve our target with 3 out of 4 clients by using data-driven analysis Translating Strategy to Demand Generation Plan: Assist my clients in implementing business objectives into an actionable roadmap focusing on achieving revenue goals through bottom-of-funnel optimization across all performance channels, such as paid search, organic search, content marketing, funnel optimization & product growth.Transformed team performance: Managed a team of 6 analysts and account managers, providing guidance and mentorship that led to a 20% increase in team productivity.GTM & Localization: Created penetration strategy to the German Market resulted in an 8 points increase in unaided awareness and an increase of 12% in paying users and 10% in LTV. Accelerated market expansion: Designed a scalable localization and personalization framework, enabling rapid GTM strategies for new market entry. Oversaw significant budget: Managed a $45M+ quarterly client portfolio, demonstrating fiscal responsibility and resource allocation expertise. Branding: Developed a comprehensive brand strategy, including the identification of the target audience, messaging, measurement plan, and key performance indicators (KPIs) to measure success

Tel Aviv Area, Israel

Delivered strategic business insights with actual value: Helped one of my clients grow their advertising budget from less than one million dollars per quarter to more than 10 million dollars by providing data-driven recommendations that utilize Google channels and products while considering the advertiser's business and marketing objectives.Account auditing and optimization: Conducting ongoing audits of key accounts to determine where they can be optimized to increase the efficiency of the digital budgetsFirst-of-its-kind automotive customer research: Researched the dynamics of car purchases and disseminated findings in order to enhance client strategies. As a result of the research and road show conducted among the top eight auto importers, we found that advertising spend increased by 300% as a result of the research. Optimized team efficiency: Spearheaded the implementation of sales tools suite, boosting adoption and improving sales team effectiveness across a 70-person organization.Championed client-centric growth: Drove marketing strategies informed by Google's unique data, helping clients achieve scale and efficiency.

Tel Aviv Area, Israel

Transformed lead generation: Achieved 80% YoY growth in leads from paid channels, consistently exceeding quarterly targets. ABM Strategy: Account-Based Marketing strategies have been successfully implemented within key accounts for generating targeted engagement and conversion. Through the use of ABM tactics, I optimized campaign performance and delivered measurable results that directly contributed to revenue growth and business successStrategic Channel Expansion: Successfully scaled social media advertising for maximized ROI, positioning social media as a cornerstone of the marketing strategy. Proactively identified and implemented high-performing campaigns across emerging platforms (LinkedIn, Quora, Gemini, Reddit). Data-Driven Optimization: Leveraged data analysis, A/B testing, and user insights to drive continuous campaign refinement and efficiency. Fiscal Responsibility: Effectively managed a $400k monthly budget while cultivating strategic vendor partnerships to maximize value.

Ra'Anana

Developed and executed a comprehensive digital marketing strategy: that resulted in a 30% increase in brand awareness and a 25% increase in customer acquisition within the first year.Implemented data-driven optimizations to the company's SEO strategy: resulting in a 40% increase in organic search traffic and a 20% improvement in search engine rankings.High-Impact Growth Leader: Spearheaded a team of 8, achieving a 200% lead generation increase in 9 months through precision-targeted PPC campaigns. Technology Champion: Drove data-informed decision-making by implementing innovative marketing technologies and a robust BI solution.

Herzliya

** Performance-Driven Team Leader: Led a team of 4 campaign managers, consistently exceeding goals for three consecutive years.** Budget Mastery: Successfully managed a $400,000 monthly budget, demonstrating fiscal prowess and resourcefulness.** Knowledge-Sharing Advocate: Contributed to the development of internal and external training courses, fostering expertise and upskilling junior team members.

B.A, Behavioral Sciences

M.B.A, Business Management