Don Moody designs characters, creates stories and builds businesses with one goal in mind: to make meaningful differences in children’s lives. His guiding principal is that the best children’s properties are ones where the show’s entertainment is the education and the education is highly entertaining. While delivering laughs to children and comfort to their parents, Don commands respect from both investors and employees. Process oriented, details driven, an executive who values transparency and practicality, and a team player who thrives on implementing Corporate Vision. His success managing multidisciplinary creative teams and fostering a highly collaborative environment, not only lead to a multiple Emmy award winning property but also in growing a business from zero to $30mm in 5 years, setting him apart as both a television producer and a business leader.Don’s current focus is on launching a new DTC preschool brand, Mia & Codie (TM), which is designed to introduce preschool children to coding. At the heart of the brand is a simple and powerful coding concept, that is being developed across a wide range of platforms including broadcast TV, toys and mobile games. After an illustrious career in advertising, Don was the Creator and Executive Producer of “WordWorld", a three-time Emmy-Award winning television series that had a focus on preparing children to read. WordWorld won a $47MN grant from the United States Department of Education. The series was broadcast in over 100 countries, and recipient of a rigorous third-party study funded by the United States Department of Education demonstrating WordWorld is an effective early literacy tool for preschoolers.