• Layout design, and retouching, crafting a unified brand image across all digital communications channels.

Ogilvy, Westchester County Gov; Morgan Stanley; Dixie Chicks,BNY Mellon; AT&T Wireless, Citibank, Xfinity, FHI Heat; WildAid

WPP / GroupM / Ogilvy collective dedicated to IBM• Consultant and research on marketing campaigns, media planning, and events.

Digital, Video, Experiential, Social, Print, OOH, Fabrication / Installation, Events• Hands-on involvement in the creative process, marketing, graphic design, and brand development.• Analyze campaign data to plan the most efficient use of creative elements and budget.• Introduced integrated strategies that improved efficiencies and accelerated revenue by streamliningoperations through continuous process improvement and cross-functional collaboration.• Devised and deployed processes to evaluate and optimize campaign creative distribution expenditures, producing savings of up to 15-30% on production studio budgets.• Partnered with Ogilvy’s Global CCO (chief creative officer) and communications team in 2018 to rebrand Ogilvy's corporate logo and brand guidelines.

• Oversaw a team of 12 producers in transition to integrated and digital workflows.• Implemented project management processes and best practices for combining traditional contentproduction with emerging digital technologies, and led teams toward common goals.

Digital / Print / OOH production department with a team of 28 producers.• Global Producer for IBM, American Express, Samsung, BP, Siemens, British Airways, Boeing

In-house design and development team taking brands into new dimensions and new technologies. Produced strategic branding and design content tailored to support the marketing needs of advertisers.

WPP integrated marketing services group providing global solutions via cross-disciplinary teams