Donna Kennett Email & Phone Number

Melbourne, Victoria, Australia

Overseeing the relationship, entitlement delivery and contract renewal of Melbourne Football Club's largest sponsors. This includes the development and delivery of partner ATL and BLT campaigns across the Club's digital, activation, stadium, apparel and event assets.

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

As Campaign Manager, I oversaw the Big Freeze 8 campaign with responsibilities across marketing, partnerships, distribution, events and activations (including the televised MCG slide activation). Big Freeze 8 delivered revenue of $19.8 million, a 35% increase on 2021.

As Marcomms Manager I was responsible for the development and delivery for the entire integrated Big Freeze marketing campaign including OOH, digital, POS, TVC, web, eDM and influencer marketing.Big Freeze 7 delivered $14.6 million in revenue, a 15% increase on the previous year.

Melbourne, Victoria, Australia

RESPONSIBILITIES:- Providing editorial direction and strategy- Developing revenue and partnership strategies- Stakeholder management of peak bodies and industry groups- Managing the team of five

Park City, Utah

RESPONSIBLITIES- Management of stakeholders and projects- Development of systems and processes to assist with the delivery of marketing strategies- Seconded to delivery strategy, marketing and day-to-day management of a start-up meal delivery service, including management of a team of 16 direct reportsACHIEVEMENTSKey highlights were the development and.

Park City, Utah, United States

RESPONSIBILITIES:All marketing and communication including the identification of new target markets:- Market research and development of multi-segmented marketing and communication plans- Media spokesperson for TV, radio and print media (mainstream and industry)- Identification and conversion of target investors and ongoing investor relations.

Park City, Utah, United States

Clients included Mantra Group, West Virginia University, Dr Roebucks, Peak Ski Racing Academy and The Orchards (Niseko, Japan).

Sydney, Australia

Le Bonbon and Two Paper Dolls designed, sourced and distributed social stationery and party supplies. Le Bonbon through traditional channels and Two Paper Dolls via social selling (party plan).RESPONSIBILITIES:Responsibility for all marketing strategies across both brands with a focus on social and traditional media (both paid and earned). ACHIEVEMENTS.

Sydney, Australia

Account management and board and senior management investor relations advice with specific focus on investor presentation preparation, annual reports and crisis management.