Donna R. Email and Phone Number
Passionate and curious consumer goods professional with extensive experience in Category Management, Shopper Insights, Sales Analytics, and Supply Chain for key retailers. Proven to bring actionable data driven insights to cross functional teams for new innovation, modular assortment/placement, and cross purchase opportunities. Experience in high volume categories such as Household Cleaning, Frozen Potatoes, Rice & Pasta, Impulse/Checkout, and Seasonal/Back to School.
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Category Development ManagerIndiana Packers Corporation Apr 2024 - Present -
Manager Category Leadership At Lamb WestonLamb Weston Jul 2018 - May 2023 -
Category & Shopper Insights ManagerRb Aug 2016 - Jun 2018Rogers, ArProvided category/shopper insights based on consumer & customer behavior profiles, category trends, cross purchase behavior, and key account modular strategies.Delivered actionable insights to Sales (KAMs), Trade Marketing, and Senior Leadership using Retail Link, Nielsen, Spectra, Assortman, Mintel, Kantar, Nailbiter Research, and Market Track. Built planograms in JDA for pre/post mod assessment. Analyze & present sku, facing, and space to sales changes by segment and brand. Worked on internally to align RB’s category growth platform/LSM’s with WM Buyer strategies & consumer trends. -
Category AdvisorThe Kraft Heinz Company May 2014 - Apr 2016Was responsible for strategic planning, modular assortment/design, and category analysis for the Walmart account. Worked one on one with the WM Buyer. -
Replenishment/Sales ManagerAdded Extras ( Division Of Li & Fung) Oct 2010 - May 2014Bentonville, ArkansasWorked as the Category/Account Manager for Walmart and Dollar General. Held buyer meetings, along with overseeing all supply chain functions; such as ordering overseas, production and lead time analytics. Worked with each account to ensure forecast and demand planning was accurate. Reported on sales performance and opportunities. Helped present new item innovation and line reviews.
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Category Manager - Walmart & Sam'S ClubEbro North America (Riviana Foods) Jun 2002 - Oct 2010Bentonville, ArTracked brand/item performance at WM and Sam's Club. Analyzed Retail Link, AC Nielsen, and Spectra data to find opportunities for new and/or existing growth at WM.Monitored assortment at WM and made sure the right mix of brands/items are in the right stores.Maintained competitive pricing in WalMart compared to Grocery Chains.Managed Trade Spend
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Sales AnalystAcosta Sales & Marketing Aug 2000 - May 2002Houston, Texas AreaAnalyzed IRI, AC Nielsen, and Spectra data for various accounts for both Grocery and HBC clients.Worked one on one with the Account Executives to prepare overviews and new item presentations.
Donna R. Skills
Donna R. Education Details
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Marketing
Frequently Asked Questions about Donna R.
What company does Donna R. work for?
Donna R. works for Indiana Packers Corporation
What is Donna R.'s role at the current company?
Donna R.'s current role is Category Development Manager.
What schools did Donna R. attend?
Donna R. attended Sam Houston State University.
What skills is Donna R. known for?
Donna R. has skills like Assortman, Consumer Insight, Grocery, Planogram Development, Strategic Insights, Retail, Iri, Ac Nielsen, Demand Planning, Food, Account Management, Sales.
Who are Donna R.'s colleagues?
Donna R.'s colleagues are Bryan Durdin-Hughes, Emily Flook, Danica Rybolt, Roy Anderson, Heather Glaze, David Mickelson, Shane Richardson.
Not the Donna R. you were looking for?
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Donna Corrado, PhD, LCSW-R
Brooklyn, Ny1gmail.com -
4aol.com, gmail.com, capitalbank-us.com, carolinaone.com
2 +184334XXXXX
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1gmail.com
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