Principal And Creative Director
CurrentI'm a direct response professional who “does it all” when it comes to creating campaigns that get results. I write and produce high-profit direct marketing creative for some of the biggest names in the industry, and my client list includes companies from the United States, Canada, Great Britain, Australia, Germany and the Netherlands. My track record:> A top-10 natural health company asked me to develop new direct response creative to beat their successful, yet fatiguing control for a hormone-balancing product. My advertising campaign increased response by 30% while increasing over average order by $25 over the prior control. > The same natural health company later hired me to beat their 4-year control for a liver product. My copy beat the prior control by a whopping 22%. Two years later, it was still going strong.> Online advertising promotion for "The Blood Sugar Solution by Mark Hyman, M.D. helped turn this book into a #1 New York Times Bestseller> My online promotional campaign for a financial newsletter received more leads and paid subscribers in only 4 weeks than during the entire initial launch 9 months prior. Check out my website and samples at http://www.copybydoyle.com