Donna Joyce Email & Phone Number

• Develop relationships with donors by identifying their philanthropic interests and stewarding them through general ministries funding, planned giving, and major gift donation process.• Coordinate and implement salon events with major donors focusing on acquiring new donors. • Manage Buus Legacy Circle planned giving program.• Work with cross-departmental team to develop major donor brochures, prospecting brochures, and event invitations. • Establish stewardship communication plan.

• Developed relationships with donors by identifying their philanthropic interests and stewarding through donation process to support the less fortunate and homeless in West Michigan.• Served on Rise Up Together Capital Campaign Executive Committee. • Led planning and execution of the Community Resource Center groundbreaking ceremony for donors, staff, and community leaders.• Co-chaired Special Gifts and Events Rise Up Together Capital Campaign committee.• Maintained personal portfolio targeting businesses, legacy donors, and affinity groups.• Secured sponsorships for the Fill the Bowl (B2B), ForeShore Adventure Run, and Over the Edge events.

Muskegon, Michigan, United States

• Member of MRM Rise Up Together Capital Campaign Executive Committee. • Secured financial support and in-kind gifts through business partnerships. • Served as lead with development director and designer to revise and implement MRM brand standards and design assets.• Produced and oversaw internal and external marketing collateral for mission programs, events, fundraising, and capital campaign. • Developed and implemented a project management process for MRM marketing.• Organized and implemented special events, i.e., the Capital Campaign events and launch, Fall Dinner, ForeShore Adventure Run, and Over the Edge.• Managed websites and social media. Increased LinkedIn followers by 125%.

Grand Rapids, Michigan

• Leveraged digital and print media to achieve a 30% increase in conference and event sales revenue.• Executed new venue brand with intentional focus given to Search Engine Optimization (SEO), Facebook ads, and trade shows to increase visibility and drive web traffic.• Led a cross-departmental team to develop and implement a summer intern housing program to generate revenue. Networked with area businesses to market summer housing availability.• Received the Doulos Award from church leadership for serving as project manager and college liaison for largest revenue-generating Event Services facility rental with area megachurch. • Worked with Salesforce architect and information technology department to develop and implement Salesforce (CRM) to track leads, contacts, sales, and client retention.• Submitted grant proposal and was awarded $19,000 to purchase ADA access ramp for arena stage to provide students, staff, faculty, and external guests with disabilities stage access.

Grand Rapids, Michigan, United States

• Led cross-divisional team of 15 members and 5 sub-committees to institute a year-long communication strategy to provide committee and stakeholders for commencement, convocation, honors convocation, department recognition events, and associated receptions with deadlines for all digital and print media deliverables. • Collaborated with associate director of public relations and internal designer to create a suite of print and digital templates for programs, invitations, PowerPoint, student recognition, web, app development, and social media to convey the university brand and mission for academic events. • Formed and led a cross-divisional team from university and seminary to strategically plan for joint Christian Reformed Church of North America and Reformed Church of America Synods on the university campus. • Collaborated with associate director of public relations and president's office to create messaging for digital and print communications, and define staff networking opportunities to support domestic and international enrollment initiatives for university and seminary at Synod.

Grand Rapids, Michigan

• Managed full event production for targeted audiences of 2 to 7,000+ guests nationwide for the Offices of President, Provost, Advancement, and Enrollment. Oversaw technical direction, program development, speaker and entertainment selection, full invitation suite content and design direction, scriptwriting, editing, photography, vendor management, and signature hospitality• High-level events included inauguration activities for university president, provost’s installation ceremony, salon events, and annual Named Scholarship Dinner and William Spoelhof Society events (2009-2018). • Secured donor gifts and event sponsorships.

Grand Rapids, Michigan

• Developed alumni networks by creating communication and marketing plans to increase alumni engagement.• Led alumni committee of Grand Rapids community leaders for award-winning Calvin Around Town series of events that connected local alumni and friends to key city locations and civic leaders.

Grand Rapids, Michigan

• Supported 300 alumni volunteers as coordinator for 37 alumni chapters that hosted 150+ yearly events.

Grand Rapids, Michigan

• Planned and implemented nationwide tours for music ensembles.• Coordinated alumni reunion program.

Honorary

Business Management

Elementary Education And Spanish