Dora Lee Email & Phone Number

Taiwan

台灣 Taipei City 台北

- Digital Platform re-new project- Internal/ external event curation - Internal training content (podcast and video) curation / production

Shanghai

Job description#Business Development : Attend key meetings and assist GM to deal down potential clients #Communication, Information and Quality Management: Collaborate with project manager on project execution details such as strategies, risks assessment, budget and resources allocation and result tracking.#Facilitate in refining office rules & routine process#Social & PR support: Assist in communication with social & PR team to develop social approaches and PR angles#Client management : Utilize agency experience to help strengthen the relationship with direct clients. # Legal support: Help on contract review and discuss with company lawyer if required.

Taipei

VR Moment is a startup company which specialize in VR related technologiesFrom zero to 3 successful interactive VR showcase# Brought in 3 new clients from different industries and successfully launched 3 interactive VR exhibition for individual clients. Including business development, content planning, execution team building, live action arrangement, post-production coordination, Unity programming quality control and onsite support.#Curated a virtual record shop exhibition for 2017 Golden Melody Festival in Taiwan named “Feature record shop”. People can pick up any Vinyl record and play in the virtual environment. (https://www.youtube.com/watch?v=AinGPOhgcCk)#Cooperated with 7-11, the leading brand of convenience store, to produce an interactive VR game for iBeer launch in 2017 Taiwan Beer Festival. This content not only successfully grabbed attention during the festival but also gained lots of media explore for iBeer. (https://www.youtube.com/watch?v=tWwXe_SsfYw)

Taipei

Leo burnett taiwan, Client service (Diageo, Ferrero, PMI, 7-Eleven, and Lays)Leo Burnett Taiwan is the leading 4A creative agency in Taiwan 10 years in a rowGroup Account Director (Handled 10 subordinate) - Brought in 2 new industry leading clients (7-Eleven and Lays) worth $18,000,000 NTD in fees without pitch- Upheld all client fees when industry average declined 15% or more- In charged of implementing the first ever “One team” concept in Leo Burnett Taiwan, which the team will be responsible every kind of client needs including but not limited to film, digital, social, PR and event with high client satisfaction. - Directed 4-person team to develop localized positioning’s, launch strategies and digital marketing plans for Diageo Taiwan brands (Johnnie Walker, Baileys, Guinness, and Malts Society) and was ranked best agency partner (out of 5 agencies) by Diageo Taiwan - Led 3-person team to coordinate between Samsung Taiwan and Diageo Taiwan in associate with Funique to develop “Guinness Taste of Black VR Event Campaign” with 3D mapping technique, attracting 10,000 visitors, educating Guinness’s “bold and rich” product experience to overcome consumers bias that stout is only “bitter taste”- Spearhead the “2015 Kiki Lala point collection” 7-Eleven campaign that over achieved 500% of KPI Administered 3-person team for the innovative first launch of Ferrero’s C2C online gifting campaign that used Line’s platform and was the best performing brand in said platform

Taipei

VKING Media, Client service (3M, Levis, Hasbro, and Abbott)Digital Marketing Director Independently won the pitch for Abbott chronic disease annual event that brought in $3,000,000 NTD in fees

Taipei

Ogilvy & Mather taiwan, Client service (Motorola, City Café, Kotex, Huggies, Minute Maid, Wego Motel, KFC, Uni-president)Account Manager/Associate Account Director/Account Director (Handled 3 subordinate)- Managed $25,000,000 NTD in annual client fee - Led campaigns that received multiple awards such as PMAA (Sliver), AMEA (Finalist), Clio (Gold and Silver), and Adfest (Gold Lotus) Participated Ogilvy’s elite red cell program and was awarded 1st place out of 50 contestants

Taipei

Interface Communications, Client service (Master Kong, NIVEA, Absolut Vodka)TBWA affiliated agencySenior Account Executive Acted as representative for NEVIA Taiwan in regional account directors meeting.

Master'S Degree, Business Administration

Bachelor'S Degree, Advertising

Bachelor'S Degree, Graphice Art Communication