Dorothy Ouellette Email & Phone Number

London, Ontario, Canada

• Aligned marketing initiatives with organizational strategic objectives, managing promotion campaigns and newsletter distribution, while creating compelling social media photos and videos to boost audience engagement• Design captivating graphics and produce engaging promotional materials across various digital platforms and printed products, enhancing brand identity and visibility• Develop and maintain internal tools such as website maintenance, content database upkeep, social media management, and monthly data collection for reports

London, Ontario, Canada

• Organized data and images to create the 2024 annual report, ensuring visual representation of key information and achievements

London, Ontario, Canada

• Support high-profile events including grand openings, special holiday events, and the annual general meeting, ensuring seamless execution and fostering online engagement• Created captivating graphics for presentations, awards, events, social media, websites, and other promotional materials, elevating the brand's visual identity• Organize and analyze data, transforming complex information into visually appealing infographics for easy consumption and understanding by diverse audiences• Capture and edit footage to produce captivating promotional social media videos, contributing to increased visibility and audience interaction

Barrie, Ontario, Canada

• Collect and research brand information to create promotional content, including social media captions, posts, and website graphic design assets for multiple clients• Employ a strategic approach to ensure impactful and compelling content that resonates with target audiences, ultimately enhancing clients' visibility and engagement

• Captured engaging on-site social media content for prestigious establishments, including Casa Loma, BlueBlood Steakhouse, Cibo Wine Bar, 44 Toronto, Xango, Arcane, and more as a secondary camera operator• Vital team player, assisting with treatment writing, information organizing, and location scouting, ensuring seamless project execution• Diligent in preparing and packing equipment for impeccable lighting and set design• Provided valuable post-production editing insights, delivering exceptional results aligned with clients' expectations

Vancouver, British Columbia, Canada

• Developed comprehensive brand image guidelines, effectively defining the visual identity and ensuring brand consistency across all platforms, resulting in a cohesive and recognizable brand presence• Created merchandising mock-ups, contributing to successful product launches and generating increased brand engagement and sales• Collaborated with a diverse marketing team, actively participating in virtual meetings with team members across North America, fostering effective communication and alignment of brand objectives

Toronto, Ontario, Canada

• Create short introductory videos to promote and explain the business message, product, and service• Design promotional graphics for social media and blog posts

Toronto, Ontario, Canada

• Collect business ideas, product photos and videos, as well as other promotional information from local vendors to create social media content• Recognize and utilize current social trends and events to promote followers' engagement• Create a simple guideline to organize and refine existing branding material to elevate designs and ensure brand consistency• Brainstorm and compare ideas remotely with a team of 8 people every week to identify potential improvements and to ensure brand marketing and media quality

Toronto, Ontario, Canada

Montreal, Quebec, Canada

• Design weekly multimedia content to post on brand social media to promote new web-series launch, resulting in +227% accounts reached, +170% accounts engaged, and +422 total followers• Setup auto-post and Linktree for social media to increase efficiency in workflow as well as improve user experience• Collaborate and communicated with a team of 5 people virtually across Canada to accomplish project objectives

Toronto, Ontario, Canada

• Analyzed and advise real people in real-time within a merchant-focused environment to help entrepreneurs and businesses across North America succeed online• Helped consult, build, and expand businesses holistically by offering suggestions to transform their digital presence through Shopify• Engaged in user-based conversations with merchants to identify and provide growth opportunities for their businesses• Participated in remote meetings and communicate with 15 to 20 people weekly across North America to accomplish store-building tasks

Los Angeles, California, United States

• Redesigned logo, colour scheme, and website materials to improve brand consistency and increase website accessibility and digital efficiency for online users

Revelstoke, British Columbia, Canada

• Researched, organized, and documented peer-reviewed literature on K2 Vitamins to build a detailed list regarding the relationship between particular food its nutrition values• Brainstormed and compared ideas remotely with a team of 4 people every week to identify potential issues and ensure research accuracy and quality

Penticton, British Columbia, Canada

• Redesigned team resume templates and project portfolios to build a theme around individuality, collaboration, and diversity within the Wildstone team• Joined in weekly check-in meetings virtually to achieve project tasks

Halifax, Nova Scotia, Canada

• Edited, vectorized, and polished brand logo to improve brand consistency and expand logo usability on various mediums.• Redesigned newsletters and website landing page to attract future consumers and increase accessibility and efficiency for online buyers• Created marketing postcards, packaging mock-up designs, and promotional signage to strengthen customer retention and future buyers' interest• Communicated remotely with a team of 7 people across time zones to manage team progress

Calgary, Alberta, Canada

• Created a brand guideline to organize existing branding information, elevate design components, and ensure consistency when designing• Designed brand marketing material such as business card, Powerpoint presentation template, promotional flyers, header and footer of official documents, and website layout to strengthen customer retention, attract customers, and establish brand consistency• Collaborated and communicated with a team of 4 people virtually across Canada in various time zones to accomplish project objectives

Toronto, Ontario, Canada

• Created official logo to support brand image and expand brand awareness• Provided marketing suggestions and material mock-ups while considering end-use requirements for future merchandise productions• Collaborated and communicated with employer remotely to accomplish project objectives

London, Ontario, Canada

• Provided friendly and efficient customer service to 100+ customers per shift by actively listening to order requests and providing personal product suggestions• Prepared accurate supplies and ingredients for chefs to increase kitchen workflow efficiency• Processed, organized, and recorded money transactions from customers

British Columbia, Canada

• Created a brand guideline to organize existing branding information, elevate design components, and ensure consistency when designing• Designed brand marketing material such as promotional stickers and social media marketing content to strengthen customer retention, attract target market, and establish brand consistency• Collaborated and communicate virtually with a team of 10 people across Canada in various time zones to accomplish project objectives

• Edited existing brand logo file types, formats, and colours to maximize utilization on varying substrates, such as digital marketing content and printing promotional content• Created a explanatory and detailed branding guide to promote a consistent brand image• Collaborated and communicated with employer remotely to accomplish project objectives

London, Ontario, Canada

• Provided friendly and efficient customer service to 60+ customers per shift by actively listening to order requests and providing personal product suggestions• Scooped ice cream and mixed toppings by following customers’ instructions• Assisted in store closing, dish washing, garbage disposal, and service area cleaning to ensure a polished and welcoming environment for customers

London, Ontario, Canada

Bachelor Of Technology (Btech), Graphic Communications Management

MAJOR - Graphic Communications Management MINOR - Communication Design CONCENTRATION - Packaging Design

Intrapreneurship 2021