Doug O'Day Email & Phone Number

New York City Metropolitan Area

New York, New York, Us

KINNEY + KINSELLA is an integrated branding + creative services agency specializing in the fashion + luxury goods industries.• Drive client strategy and business development for the agency, prospecting and pitching luxury and fashion brands for representation, securing two new clients.• Develop and manage co-op media plans, negotiating media placements and added-value programs, including a 34% discount for OOH buys.• Collaborate with the event team and clients to negotiate and finalize sponsorship opportunities.

4SITE by CORT was a platform that analyzed workforce and real estate data, helping businesses assess workplace usage, optimize space and enhance efficiency. • Sold a SaaS platform to corporate real estate and facility management teams, delivering valuable utilization and occupancy data.• Developed a $5.2MM sales pipeline for the East Coast territory, driving significant revenue growth.• Managed the complete sales process, enhancing lead generation by 30% through targeted outreach and industry events.

New York, New York, Us

KINNEY + KINSELLA is an integrated branding + creative services agency specializing in the fashion + luxury goods industries.• Directed client strategy and media planning for 40 brands, securing discounted media buys, sponsorships and added value programs.• Prospected and pitched luxury and fashion brands, resulting in a 19% revenue increase by securing six new clients.• Developed OOH advertising strategies, achieving a 38% discount on campaign costs and enhancing client ROI.

New York, Ny, Us

Adspace Networks was a leading premium digital OOH video network reaching audiences at work, at play, and during the journey in between.• Led DOOH business development initiatives for direct and programmatic sales across retail, luxury, beauty, CPG, and fashion sectors.• Acquired 25+ new clients and generated $1.5MM in new revenue, exceeding sales quotas by 108% in 2015 and 102% in 2016.• Promoted for outstanding sales performance, and redesigned marketing materials for luxury category presentations to enhance client engagement.

New York, Ny, Us

EYE Corp Media was a digital place-based media network in lifestyle and mixed-use retail centers helping brands reach consumers where they shop.• Specialized in selling OOH advertising and sponsorships across retail, luxury, beauty, and fashion sectors.• Achieved top revenue producer status in 2014 and 2015, surpassing 110% of sales goals with $3.7MM in revenue.• Generated 28 new accounts, resulting in $1.68MM in new business, while coaching two team members, helping one exceed their sales quota.

New York, Ny, Us

eMarketer is the go-to resource for marketing, advertising, and commerce insights that maximize and optimize revenue-driving teams across your organization.• Achieved a 95% renewal rate by developing upsell strategies, resulting in an increase of 20% in recurring revenue for Fortune 1000 clients.• Closed a $1MM global agreement with Ogilvy, leading to a 470% increase in overall client spend.• Established strategic relationships with C-level executives, driving a 30% growth in account expansion and client satisfaction.

New York, Ny, Us

• Led new client acquisition for a digital marketing intelligence platform, targeting agencies and brands to drive growth and expand market reach.• Achieved 150% of annual quota by successfully selling to senior-level marketing leaders.• Closed the largest new business win of the year with an enterprise subscription sale to Omnicom Media Group EMEA for $175K, 4.6x greater than the average sale.