Emarketer

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EMARKETER is the go-to forecasts, data, and insights provider for marketing, advertising, and commerce professionals.

Company Details

Employees
311
Address
One Liberty Plaza,
Phone
(212) 763-6010
Email
di****@****ter.com
Industry
Research Services
NAICS
Scientific Research and Development Services
Research and Development in the Physical, Engineering, and Life Sciences
Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology)
HQ
New York, NY
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Emarketer Questions

News

Coinbase pushes to lead crypto payments - eMarketer

Coinbase pushes to lead crypto payments eMarketer

WPP advances its AI push with WPP Open Pro - eMarketer

WPP advances its AI push with WPP Open Pro eMarketer

Social Search Usage and Trends 2025 - eMarketer

Social Search Usage and Trends 2025 eMarketer

Google AI Overviews decrease referral traffic as much as 25% - eMarketer

Google AI Overviews decrease referral traffic as much as 25% eMarketer

Gen Z: What marketers need to know about this generation - eMarketer

Gen Z: What marketers need to know about this generation eMarketer

Tariffs Cause Auto and Retail Sectors to Pull Back on Digital Ads - eMarketer

Tariffs Cause Auto and Retail Sectors to Pull Back on Digital Ads eMarketer

Younger generations are feeling digital fatigue - eMarketer

Younger generations are feeling digital fatigue eMarketer

Most consumers are uncomfortable with AI-generated ads - eMarketer

Most consumers are uncomfortable with AI-generated ads eMarketer

Creator Economy Explainer 2025 - eMarketer

Creator Economy Explainer 2025 eMarketer

Programmatic opportunities in podcast advertising lag those available in other digital audio services - eMarketer

Programmatic opportunities in podcast advertising lag those available in other digital audio services eMarketer

Ecommerce to account for more than 20% of worldwide retail sales despite slowdown - eMarketer

Ecommerce to account for more than 20% of worldwide retail sales despite slowdown eMarketer

US Mobile Advertising Forecast and Trends 2025 - eMarketer

US Mobile Advertising Forecast and Trends 2025 eMarketer

Smart Glasses and Digital Natives Fuel AR/VR Market Evolution - eMarketer

Smart Glasses and Digital Natives Fuel AR/VR Market Evolution eMarketer

2025 trend: Generative search will become the new normal, shaking up ad spend - eMarketer

2025 trend: Generative search will become the new normal, shaking up ad spend eMarketer

Worldwide Retail Ecommerce Forecast 2025 - eMarketer

Worldwide Retail Ecommerce Forecast 2025 eMarketer

Off-site retail media ad spend growing much faster than on-site - eMarketer

Off-site retail media ad spend growing much faster than on-site eMarketer

US Social Ad Spending vs. Time Spent 2025 - eMarketer

US Social Ad Spending vs. Time Spent 2025 eMarketer

US Amazon Ecommerce Forecast 2025 - eMarketer

US Amazon Ecommerce Forecast 2025 eMarketer

Worldwide Retail Media Ad Spending 2025 - eMarketer

Worldwide Retail Media Ad Spending 2025 eMarketer

US influencer marketing spending will surpass $10 billion in 2025 - eMarketer

US influencer marketing spending will surpass $10 billion in 2025 eMarketer

Ad-supporting streaming might have a Gen Z problem - eMarketer

Ad-supporting streaming might have a Gen Z problem eMarketer

GenAI Search Advertising Trends 2025 - eMarketer

GenAI Search Advertising Trends 2025 eMarketer

Holiday Shopping 2025 - eMarketer

Holiday Shopping 2025 eMarketer

Retail Media Search Ad Spending Forecast and Trends 2025 - eMarketer

Retail Media Search Ad Spending Forecast and Trends 2025 eMarketer

Influencer marketing set to surpass $13 billion by 2027 - eMarketer

Influencer marketing set to surpass $13 billion by 2027 eMarketer

Time Spent With Connected Devices 2025 - eMarketer

Time Spent With Connected Devices 2025 eMarketer

Majority of media agency professionals plan to increase CTV spending - eMarketer

Majority of media agency professionals plan to increase CTV spending eMarketer

Retail Media Forecast Report Update - eMarketer

Retail Media Forecast Report Update eMarketer

TikTok is driving US social commerce growth - eMarketer

TikTok is driving US social commerce growth eMarketer

Foot traffic to Aldi’s rises as shoppers grow more price sensitive - eMarketer

Foot traffic to Aldi’s rises as shoppers grow more price sensitive eMarketer

Retail Media Forecast Update H1 2025 - eMarketer

Retail Media Forecast Update H1 2025 eMarketer

Worldwide Ad Spending Forecast 2025 - eMarketer

Worldwide Ad Spending Forecast 2025 eMarketer

X Ad Revenue Forecast 2025 - eMarketer

X Ad Revenue Forecast 2025 eMarketer

Programmatic Digital Audio and Podcast Ad Spending 2025 - eMarketer

Programmatic Digital Audio and Podcast Ad Spending 2025 eMarketer

Cannes Lions 2025 - eMarketer

Cannes Lions 2025 eMarketer

Gen Z Social Media Usage 2025 - eMarketer

Gen Z Social Media Usage 2025 eMarketer

Over half of marketers will cut ad spend in 2025 in response to global uncertainty - eMarketer

Over half of marketers will cut ad spend in 2025 in response to global uncertainty eMarketer

US Ecommerce Forecast 2025 - eMarketer

US Ecommerce Forecast 2025 eMarketer

Worldwide Programmatic Ad Spending 2025 - eMarketer

Worldwide Programmatic Ad Spending 2025 eMarketer

Reddit launches AMA Ads and Pro Trends to boost ad capabilities - eMarketer

Reddit launches AMA Ads and Pro Trends to boost ad capabilities eMarketer

Amazon’s retail media ad revenues will pass $60 billion in 2025, highlighting its continued dominance - eMarketer

Amazon’s retail media ad revenues will pass $60 billion in 2025, highlighting its continued dominance eMarketer

US TikTok Usage and Time Spent 2025 - eMarketer

US TikTok Usage and Time Spent 2025 eMarketer

Guide: Marketing to Millennials: - eMarketer

Guide: Marketing to Millennials: eMarketer

Shopify integration could turn ChatGPT into a shopping tool, per report - eMarketer

Shopify integration could turn ChatGPT into a shopping tool, per report eMarketer

Guide to social media marketing: Trends, tactics, and platforms - eMarketer

Guide to social media marketing: Trends, tactics, and platforms eMarketer

TikTok Shop propels social commerce growth in 2024 - eMarketer

TikTok Shop propels social commerce growth in 2024 eMarketer

One of largest sources of new video ad inventory and spending is CTV - eMarketer

One of largest sources of new video ad inventory and spending is CTV eMarketer

Direct-to-consumer commerce: How it works and how it’s evolving - eMarketer

Direct-to-consumer commerce: How it works and how it’s evolving eMarketer

US TV and Connected TV Ad Spending Forecasts H1 2025 - eMarketer

US TV and Connected TV Ad Spending Forecasts H1 2025 eMarketer

Insurtech in 2025: Types, trends, and how AI is impacting the industry - eMarketer

Insurtech in 2025: Types, trends, and how AI is impacting the industry eMarketer

How tariffs will impact different ad channels - eMarketer

How tariffs will impact different ad channels eMarketer

Google AI Overviews decrease CTRs by 34.5%, per new study - eMarketer

Google AI Overviews decrease CTRs by 34.5%, per new study eMarketer

Meta’s targeted healthcare advertising changes go into effect - eMarketer

Meta’s targeted healthcare advertising changes go into effect eMarketer

BNPL growth is slowing as the industry matures - eMarketer

BNPL growth is slowing as the industry matures eMarketer

Retail’s key marketing themes for 2025: More value, engagement, personalization - eMarketer

Retail’s key marketing themes for 2025: More value, engagement, personalization eMarketer

Beauty brands embrace ecommerce as sales slow - eMarketer

Beauty brands embrace ecommerce as sales slow eMarketer

Instagram Will Make Up More than Half of Meta’s US Ad Revenues in 2025 - eMarketer

Instagram Will Make Up More than Half of Meta’s US Ad Revenues in 2025 eMarketer

US Social Commerce Forecast 2024 - eMarketer

US Social Commerce Forecast 2024 eMarketer

Instagram, powered by Reels, ascends the paid social media throne - eMarketer

Instagram, powered by Reels, ascends the paid social media throne eMarketer

US digital ad spend to exceed $300 billion in 2024 - eMarketer

US digital ad spend to exceed $300 billion in 2024 eMarketer

Sizing up the CTV opportunity in retail media - eMarketer

Sizing up the CTV opportunity in retail media eMarketer

Consumers want AI transparency from media publications - eMarketer

Consumers want AI transparency from media publications eMarketer

Retail Ecommerce and Digital Buyer Trends in 2024: Chile​ - eMarketer

Retail Ecommerce and Digital Buyer Trends in 2024: Chile​ eMarketer

2025 trend: B2B firms are laser-focused on first-party data - eMarketer

2025 trend: B2B firms are laser-focused on first-party data eMarketer

Facebook is more influential than TikTok for purchase decisions - eMarketer

Facebook is more influential than TikTok for purchase decisions eMarketer

More than $10 billion in incremental ad spending will flow into US retail media in 2025 - eMarketer

More than $10 billion in incremental ad spending will flow into US retail media in 2025 eMarketer

Programmatic Advertising Forecast and Ad Tech Trends H1 2025 - eMarketer

Programmatic Advertising Forecast and Ad Tech Trends H1 2025 eMarketer

Retailers experiment with shoppable TV as consumers warm to the format - eMarketer

Retailers experiment with shoppable TV as consumers warm to the format eMarketer

CTV consolidation, signal loss, and AI are the top marketing themes of 2025 - eMarketer

CTV consolidation, signal loss, and AI are the top marketing themes of 2025 eMarketer

Consumers want brands to participate in social media trends - eMarketer

Consumers want brands to participate in social media trends eMarketer

Blockchain technology: What it is, benefits, and its cross-industry applications - eMarketer

Blockchain technology: What it is, benefits, and its cross-industry applications eMarketer

AI chatbots: What they are and how marketers can use them - eMarketer

AI chatbots: What they are and how marketers can use them eMarketer

YouTube creators went from internet sensations to media moguls in 2024 - eMarketer

YouTube creators went from internet sensations to media moguls in 2024 eMarketer

Luxury consumers are still willing to spend, with younger ones leading the way - eMarketer

Luxury consumers are still willing to spend, with younger ones leading the way eMarketer

Digital dominates advertising, but traditional channels are still relevant for some sectors - eMarketer

Digital dominates advertising, but traditional channels are still relevant for some sectors eMarketer

Retail sales projections for 2025 come with an exceptionally high level of risk - eMarketer

Retail sales projections for 2025 come with an exceptionally high level of risk eMarketer

Guide to Holiday Retail: Trends and 2024 Outlook - eMarketer

Guide to Holiday Retail: Trends and 2024 Outlook eMarketer

US TV and Connected TV Ad Spending Forecasts H2 2024 - eMarketer

US TV and Connected TV Ad Spending Forecasts H2 2024 eMarketer

More than 100 million people will watch live sports via digital this year - eMarketer

More than 100 million people will watch live sports via digital this year eMarketer

UK Social Commerce 2024 - eMarketer

UK Social Commerce 2024 eMarketer

US Digital Audio Forecast Overview 2024 - eMarketer

US Digital Audio Forecast Overview 2024 eMarketer

Affiliate Marketing 2024 - eMarketer

Affiliate Marketing 2024 eMarketer

Guide to retail media: Rapid growth, expanding formats, and emerging opportunities - eMarketer

Guide to retail media: Rapid growth, expanding formats, and emerging opportunities eMarketer

Worldwide Retail Ecommerce Forecast 2024 - eMarketer

Worldwide Retail Ecommerce Forecast 2024 eMarketer

Global Ecommerce Forecast & Growth Projections - eMarketer

Global Ecommerce Forecast & Growth Projections eMarketer

Worldwide Digital Ad Spending 2021 - eMarketer

Worldwide Digital Ad Spending 2021 eMarketer

Worldwide Retail Media Ad Spending Forecast 2024 - eMarketer

Worldwide Retail Media Ad Spending Forecast 2024 eMarketer

Mcommerce Forecast 2021 - eMarketer

Mcommerce Forecast 2021 eMarketer

In-Store Retail Media 2024 - eMarketer

In-Store Retail Media 2024 eMarketer

User-generated visual content can influence purchases - eMarketer

User-generated visual content can influence purchases eMarketer

Global Digital Ad Spending Update Q2 2020 - eMarketer

Global Digital Ad Spending Update Q2 2020 eMarketer

Global Ecommerce Update 2021 - eMarketer

Global Ecommerce Update 2021 eMarketer

Social Commerce 2021 - eMarketer

Social Commerce 2021 eMarketer

Global Ecommerce Forecast 2021 - eMarketer

Global Ecommerce Forecast 2021 eMarketer

Social media users will surpass linear TV viewers next year - eMarketer

Social media users will surpass linear TV viewers next year eMarketer

Global Ecommerce 2020 - eMarketer

Global Ecommerce 2020 eMarketer

US Ecommerce Forecast 2021 - eMarketer

US Ecommerce Forecast 2021 eMarketer

Live Commerce 2023 - eMarketer

Live Commerce 2023 eMarketer

US influencer spending to surpass $3 billion in 2021 - eMarketer

US influencer spending to surpass $3 billion in 2021 eMarketer

Global Ecommerce 2019 - eMarketer

Global Ecommerce 2019 eMarketer

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